BLUE COMPASS WITH YOU TODAY,
TOMORROW, AND THE ROAD AHEAD.
In just a few short years, we helped take Blue Compass RV from being a great idea on paper to becoming the fastest-growing RV dealership ever. Naming, positioning, logo creation and branding were just the beginning. Most recently, we launched a 360 campaign in traditional, digital, and social media, showcasing extraordinary RV adventures and more importantly, how Blue Compass is with you today, tomorrow, and the road ahead.
INSPIRATION.
EVEN IN OUR LOGO.
The color blue is inspired by the serenity of the lakes, oceans, and skies. Representing endless adventure possibilities. Our logo captures the yellow sun, the majestic mountains and the vast green landscape of the great outdoors. The compass reflects us: guiding RV enthusiasts throughout their customer experience of buying, servicing and enjoying their RVs. Always providing peace of mind and that they are on the right path wherever their RV adventure takes them.
an incredible adventure.
Together.
We've been together from day one. Working hand in hand to make sure the retail conversion of over 100 RV dealerships across 33 states went off seamlessly and smoothly. Building the brand with each Grand Opening. And in doing so, helping Blue Compass become the fastest growing RV dealership in history.
