CHANGE AGENTS WANTED
Zimmerman

Agile? Collaborative?
Passionate about your career?
This could be the place for you.
Check out available positions.

Openings

Z Logo

Agile? Collaborative? Passionate about your career?
This could be the place for you.
Check out available positions.

×
Job ID
5052
Title
Account Coordinator
Location
Fort Lauderdale, Florida
Posted
29 May 2024

Job Description

You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded". You’ve spent time trying to breakdown ads, figuring out what drives people to purchase, and what makes them brand loyal. You’re passionate about marketing and advertising, risky in all the right ways, but keep a level head. You can quickly adapt to change, while maintaining composed. You love working with people, laughing, and having fun!

Responsibilities: 

  • The Account Coordinator assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns
  • Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements
  • Supports Supervisor and Account Executives on opening and tracking of all jobs directed to Traffic, Creative, Media, Broadcast and Social Media teams
  • Leads and supports projects by managing timelines, processing job orders and working collaboratively to meet Client deliverables
  • Assists in proofing and compiling materials for internal and Client meetings
  • Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
  • Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
  • Manages all billing with the Client and internal accounting team
  • Administrative support for booking travel and scheduling meetings
  • Assists with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance
  • Participates in brainstorming sessions with Strategy & Creative teams

Qualifications:

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • College internship with exposure to Agency & Account Services highly preferred.
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality.
  • Ability to manage multiple tasks while working independently
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
  • Positive outlook and good interpersonal skills
  • A “DO IT NOW” mentality
×
Job ID
4878
Title
Assistant Media Planner
Location
Fort Lauderdale, Florida
Posted
09 Jan 2024

Job Description

You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded".

You've asked yourself, "Why did I get that ad?".  You're curious about how an advertisement found you, 2 seconds after you spoke to a friend about something similar.  You're a master of all things Tik Tok, Instagram Snapchat, Facebook, and have a knack for how digital and social platforms should advertise. You love working with people, laughing, and having fun! If this is you, come be our next Assistant Digital Media Planner.

Responsibilities

  • Help in the conception, creation and delivery of innovative, well-targeted, business-building marketing solutions across a variety of digital media to meet or exceed client objectives
  • Work with media vendors and negotiate rates
  • Maintain status reports on all interactive media initiatives
  • Assists in the development, negotiation, implementation, tracking, reporting and optimization of online media buys
  • Analyzes reports and works with the Digital media team and media planning team to recommend needed optimization and changes
  • Completes the proposal, purchase and implementation of the developed plan i.e. RFPs, creating insertion orders, follow up on signatures
  • Review vendor media kits, provide POVs and maintain vendor database
  • Communicates day to day digital media related needs and outstanding project tasks to the account service team, project manager and traffic teams for any interactive media campaigns
  • Assist with competitive reporting projects and site/network rankers for campaigns
  • Assists the digital team in staying abreast of emerging trends and communicating innovative, business-building new media recommendations
  • Reads and selects articles to include in our research archive and send to team weekly
  • Works with traffic to ensure proper tagging of campaign as it will reflect reporting
  • Maintain campaign timelines relating to media deliverables
  • Supports the Digital media team to ensure that mobile, SEO, SEM, Social, and other local elements are part of the overall plan and reaching the originally defined media objectives
  • Processes invoices, maintains finance chart on invoices and campaign finances to ensure that media vendors are paid properly and on time (including partner companies)

 Requirements:

  • Bachelor’s degree in related field or equivalent work experience
  • Internship in a full service agency in the area of interactive marketing preferred
  • Effective writing skills
  • Basic knowledge of interactive media concepts and methodologies
  • MS Office: Internet Explorer, Excel, Word and PowerPoint
  • Presentation skills and experience are highly desirable
  • Familiarity with one or more of the following media planning tools is desirable: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, Strata and Simmons
  • Third-party ad serving, tracking and reporting expertise (e.g. Double-click)
  • Experience or related intern assignments in retail, restaurant, franchisee operations or Interactive advertising is highly desirable
  • Employed at or intern role at full service agency is highly desirable

#LI-DNI

×
Job ID
5211
Title
Jr. Account Executive
Location
Fort Lauderdale, Florida
Posted
25 Jul 2024

Job Description

Overall Objective

Junior Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. Junior Account Executives are instrumental in the development and implementation of new initiatives.

It is the objective of the Junior Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.

Responsibilities             

  • The Junior Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
  • Junior Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
  • Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
  • Keeping the Account Supervisor and Account Executives updated on both internal and external initiatives on a regular basis
  • Plan, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
  • Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
  • Assists in the development of marketing and advertising strategies, including gathering and analyzing information.
  • Train and provide accurate direction to Account Coordinators
  • Leads project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
  • Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
  • Writes and proofs all Client facing documents published by the Agency
  • Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
  • Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
  • Miscellaneous projects, as assigned

 

Requirements

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • Advertising Agency experience is required
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • Ability to develop detailed plans and assist in running team meetings, identify and resolve issues manage risk
  • Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
  • Excellent organizational and time management skills
  • Positive outlook and good interpersonal skills
  • Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems

 

×
Job ID
5119
Title
Jr. Account Executive
Location
Fort Lauderdale, Florida
Posted
09 Nov 2023

Job Description

Overall Objective

Junior Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. Junior Account Executives are instrumental in the development and implementation of new initiatives.

It is the objective of the Junior Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.

Responsibilities             

  • The Junior Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
  • Junior Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
  • Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
  • Keeping the Account Supervisor and Account Executives updated on both internal and external initiatives on a regular basis
  • Plan, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
  • Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
  • Assists in the development of marketing and advertising strategies, including gathering and analyzing information.
  • Train and provide accurate direction to Account Coordinators
  • Leads project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
  • Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
  • Writes and proofs all Client facing documents published by the Agency
  • Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
  • Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
  • Miscellaneous projects, as assigned

 

Requirements

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • Advertising Agency experience is required
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • Ability to develop detailed plans and assist in running team meetings, identify and resolve issues manage risk
  • Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
  • Excellent organizational and time management skills
  • Positive outlook and good interpersonal skills
  • Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems

 

×
Job ID
4905
Title
Media Analyst
Location
Fort Lauderdale, Florida
Posted
16 Feb 2024

Job Description

This role will be the liaison between our Strategic Marketing Intelligence Group and our Media Division to encourage technological and fluid growth for our clients. The Marketing Scientist will provide accurate, timely data and insights for clients and internal stakeholders across the Agency. Participate in meetings regularly with account services and clients to assess media performance and to identify and implement improvements. They will Improve, execute, and effectively communicate significant analysis and insights that identify meaningful trends and opportunities across the business.

 

 

Responsibilities: 

  • Create actionable roadmaps for improving how data is presented and explained to clients 
  • Help develop and organize KPIs in line with business needs 
  • Conduct full lifecycle of analytics projects (including pulling, manipulating, and exporting data) from Microsoft Power BI and other third-party data sources 
  • Proactively analyze data to answer key questions for clients and investigate and communicate which areas need improvement  
  • Prepare, analyze, and summarize analytical results by creating reports and flowcharts 
  • Evaluate KPIs, provide ongoing reports, and recommend business plan updates 
  • Analyzing data and drawing insights on how to improve membership and spend media dollars efficiently 
  • Exporting, organizing, and presenting analytic data to clients on a weekly basis 
  • Managing (3) Annalect India team members who process 4 primary types of reports for the top 13 clients on a monthly basis 
  • Managing (1) junior analyst, that assists with market research, pulling data from Power BI, and manipulating data using Microsoft Excel and other third-party applications 
  • Make recommendations and improve current reporting structures/frequency to best suit the clients current and future needs 
  • Provide internal analytic support and insights for account services, media teams, and POD leads  

 

Qualifications:

  • Bachelor’s Degree in Analytics, BI, MIS, Math, Statistics, Computer Science or similar
  • 5+ years of paid media experience at an agency or in-house, with demonstrated experience managing large-scale, cross-channel media campaigns and budgets for brands
  • Extensive experimentation knowledge and mindset with a proven track record of executing A/B tests, optimizing campaigns, and translating data into insights
  • Strategic and analytical thinker, with proficiency in SQL and media analytics and tracking platforms
  • Experience with Python, BI reporting (i.e., Chart.io, Looker, Tableau) and databases (dimensional and relational), including data ingestion and transformation.
  • Adapt at building cross-functional relationships and establishing influence with both internal and external partners
  • Knowledge of marketing tech stack and digital data technologies (DMPs, GA, pixel tracking)
  • Transform data into a digestible and presentable story based on the audience
×
Job ID
4547
Title
Media Planner
Location
Fort Lauderdale, Florida
Posted
18 Jun 2024

Job Description

Overall Objective

The Media Planner plans, negotiates and executes digital media campaigns for assigned client accounts. This position will have responsibility to participate in the day-to-day planning and analysis while maintaining strong relationships with media vendors, clients and partner agencies. The responsibilities are many, various, and not limited to those written in this document. These responsibilities must be directed continuously toward maintaining exceptional service to the client and providing timely deliverables, i.e., Media Plans, Point-of-Views (POVs), and related media analyses.

 

Responsibilities

  • Work alongside offline Integrated media planning and buying teams to provide digital insight for objectives and strategies applied to overall client media plan; Plan digital media campaign strategy in tandem with traditional media team
  • Research, plan, execute and manage performance reporting and analysis/optimization efforts for digital media campaigns that may include most or all of the following: Digital Display (both rich and standard executions), Online Radio, Video, Mobile Display, Online Gaming
  • Work alongside paid search and SEO teams to manage internal communications, performance reporting and budget allocation for assigned accounts
  • As directed and overseen by the Digital Media Supervisor, responsible for organizing, implementing and controlling the day-to-day media planning development process including coordination among assistants
  • Oversee and train assistant level employees for the support-level work they perform and also help guide their overall growth and development
  • As directed and overseen by the Digital Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service personnel as well as performance reporting delivered and presented to client on regular basis, often weekly
  • Use digital media tools and resources as needed to research and plan client campaigns, including competitive analysis (using TNS/Kantar) and site traffic and demographic concentrations (Comscore)
  • For all assigned accounts, manage client media billing approval and invoice reconciliations; Issue IATB documents for client approval and insertion orders from EAS/Landmark for all managed digital media buys

 

Qualifications

  • Bachelors degree in business, marketing, advertising or related field
  • 2+ years media planning experience; Media and/or Agency Industry; Digital and Traditional, TV, Cable, Radio, Digital experience is highly preferred
  • Demonstrated presentation and writing skills
  • Experience negotiating with and managing digital vendors
  • Experience evaluating and recommending strategy and placements for digital campaigns
  • Proficiency with MS Office: Outlook, Excel, Word and PowerPoint
  • Experience in retail, restaurant and/or franchisee operations is highly desirable
  • Full service agency experience preferred, but not required
  • Working knowledge of various ad servers (Atlas, DoubleClick, Sizmek) is a plus
×
Job ID
4692
Title
Sr. Media Buyer
Location
Fort Lauderdale, Florida
Posted
13 Jun 2024

Job Description

Overall Objective

Coordinate media buying efforts of accounts including research, planning, buying and posting all facets of market/accounts on a local and national level.

 

Responsibilities 

  • Negotiate, implement, and steward the media buys with broadcast television/cable and radio media for accounts within an assigned group of markets.
  • Proficient in buying all broadcast mediums including top 10 markets.
  • Negotiate best pricing and ratings/impression estimates.
  • Obtain pre and post log times to ensure buys are running correctly.
  • Monitor buys in progress, manage the day-to-day media schedules, arranges for makegoods and credits.
  • Maintain strong relationships with local Account Executives and Managers
  • Keeps up with industry news, methodology and metric changes and market trends and innovations.
  • Negotiates added value.
  • Evaluates sponsorships and sports packages
  • Executes all Media plans while adhering to established budgets, goals and timelines.
  • Clearly and accurately communicates orders and changes to media vendors.
  • Responsible for the post-buy results of all buys and receipt of underdelivery.
  • Collaborates with accounting and media team members and media planners to resolve media billing issues.
  • Maintaining station relationships
  • Spend time with senior members of buying team, learning and growing skills such as presenting strategic media buys to clients
  • To stay current with buying tools and resources.
  • Delegate appropriate workload to Media Assistant through Media Supervisor approval
  • Help train junior staff members

 

 Requirements

  • 5+ years previous experience as a media buyer or assistant media buyer
  • Ability to buy top 10 markets and/or complex buying assignments
  • Proficient in research such as Qualitative, Quantitative, Trends, Hour-By-Hour day part planning, Zip code analysis
  • Strong analytical skills and problem-solving abilities
  • Ability to plan/negotiate strategic media recommendations
  • Marketplace expertise. (market conditions, strength of stations, season of viewership patterns, methodology changes)
  • Proficient in media tracking and accountability tools
  • Proficient use on Agency buying software (Freewheel/Medio Ocean) and other buying resources a plus (SQAD, Comscore, Nielsen)
  • Strong verbal and written communication skills, with well-developed telephone skills: outgoing and comfortable relating to people.
  • Self-motivated, a desire for challenge and ability to work with minimal supervision
  • Good computer skills, and proficient in Microsoft 365 and Teams
  • Possess/portray a strong positive, professional attitude at all times and work effectively in a team environment
  • Highly dependable, organized and detail-oriented, great focus
  • Skilled in prioritizing and adapting to new projects throughout the day with ability to prioritize and manage multiple projects simultaneously. Ability to work in an environment of fast-paced change while maintaining focus
  • Excellent at meeting deadlines with the ability to work well under pressure
×
Job ID
3256
Title
Sr. Media Planner
Location
Fort Lauderdale, Florida
Posted
18 Jun 2024

Job Description

Overall Objective

The Sr. Media Planner plans, negotiates and executes digital media campaigns for assigned client accounts. This position will have responsibility to manage day-to-day planning and analysis while maintaining strong relationships with media vendors, clients and partner agencies. The responsibilities are many, various, and not limited to those written in this document. These responsibilities must be directed continuously toward maintaining exceptional service to the client and providing timely deliverables, i.e., Media Plans, Point-of-Views (POVs), and related media analyses.

 

Responsibilities

  • Work alongside offline Integrated media planning and buying teams to provide digital insight for objectives and strategies applied to overall client media plan; Plan digital media campaign strategy in tandem with traditional media team
  • Research, plan, execute and manage performance reporting and analysis/optimization efforts for digital media campaigns that may include most or all of the following: Digital Display (both rich and standard executions), Online Radio, Video, Mobile Display, Online Gaming
  • Work alongside paid search and SEO teams to manage internal communications, performance reporting and budget allocation for assigned accounts
  • As directed and overseen by the Digital Media Supervisor, responsible for organizing, implementing and controlling the day-to-day media planning development process including coordination among assistants
  • Oversee and train assistant level employees for the support-level work they perform and also help guide their overall growth and development
  • As directed and overseen by the Digital Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service personnel as well as performance reporting delivered and presented to client on regular basis, often weekly
  • Use digital media tools and resources as needed to research and plan client campaigns, including competitive analysis (using TNS/Kantar) and site traffic and demographic concentrations (Comscore)
  • For all assigned accounts, manage client media billing approval and invoice reconciliations; Issue IATB documents for client approval and insertion orders from EAS/Landmark for all managed digital media buys

 

Qualifications

  • Bachelors degree in business, marketing, advertising or related field
  • 2-4 years media planning experience; Media and/or Agency Industry; Digital and Traditional, TV, Cable, Radio, Digital experience is highly preferred
  • Demonstrated presentation and writing skills
  • Experience negotiating with and managing digital vendors
  • Experience evaluating and recommending strategy and placements for digital campaigns
  • Proficiency with MS Office: Outlook, Excel, Word and PowerPoint
  • Experience in retail, restaurant and/or franchisee operations is highly desirable
  • Full service agency experience preferred, but not required
  • Working knowledge of various ad servers (Atlas, DoubleClick, Sizmek) is a plus
×
Job ID
5037
Title
Sr. Project Manager / Scrum Master
Location
Fort Lauderdale, Florida
Posted
25 Mar 2024

Job Description

Overall Objective

Within the Agile Scrum framework, the PM/SM functions as a primary manager and owner for the prioritization, specification, and end-user acceptance testing of assigned software and website projects. The role also works closely with key stakeholders to understand and document project scope and convey that vision to the scrum teams.  It’s the PM/SM’s responsibility to help define product features and enhancements while also grooming and prioritizing the development teams’ backlog of work.

 

Responsibilities       

  • Represent the interests and needs of key internal and client stakeholders.
  • Proactively set, communicate and manage expectations with stakeholders regarding timelines, release dates, deliverables, system issues and technical resolutions.
  • Help create, communicate and manage detailed project scope and business requirement documents related to system features, enhancements and bug resolutions.
  • Support the scrum team’s use of business requirements and scope documents to execute development sprints.
  • Independently develop and manage against project plans and timelines.
  • Plan and schedule team member assignments and activities based on skill set and need.
  • Proactively identify project risks and develop mitigation plans to address them.
  • Coordinate with the QA team to ensure tests adequately cover requirements.
  • Coordinate end user acceptance tests with stakeholders.
  • Identify project risks and collaborate with team members to prevent or mitigate them.
  • Support production system monitoring and maintenance plans to ensure the agency meets applicable service level agreements.
  • Coordinate new product and feature roll-out and training to the user community.
  • Act as a subject matter expert and provide internal and external technical troubleshooting.

 

Requirements:

  • Bachelor’s degree in Business Administration, Computer Science, Information Systems or related field. 
  • 5+ years of proven IT Project Management and/or Agile software development.
  • Project Management Certification (PMP) and/or Business Analyst Certification (PMI-PBA) preferred.
  • Familiarity with Jira, Confluence and Workfront a plus.
  • A strong understanding of software development fundamentals.
  • Excellent facilitation, writing and inter-personal communication skills with people at all levels of an organization.
  • Proven ability to manage multiple tasks while working independently with the common sense to escalate issues when necessary.
  • Strong attention to detail and a sense of urgency and commitment to get the job done in a timely and accurate manner resulting in high quality results.
  • Proficiency with MS Office Suite and MS Project with the ability to self-learn new computer systems quickly.