

Agile? Collaborative?
Passionate about your career?
This could be the place for you.
Check out available positions.
Openings

Agile? Collaborative? Passionate about your career?
This could be the place for you.
Check out available positions.
Job Description
You love advertising! You love working on iconic brands like Kay Jewelers, Yuengling, McDonald's, AutoNation, Planet Fitness, Five Below, JetBlue, and others. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded". You have a level head, real world experience and the ability to combine these two sides to deliver client solutions that make you and your bosses proud. And our client successful.
If you love working with talented people, who love to laugh, and having fun, come be our next Account Executive.
Responsibilities
General
- Assist with multiple projects, ranging from minor tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
- Maintain direct contact with the Client and represent the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
- Coordinate and communicate relevant project information to the team to ensure that the outcome addresses the Client’s business requirements while demonstrating creativity and business logic, in addition to being on time and on budget.
- Lead, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
- Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
- Assist in the development of marketing and advertising strategies and plans, including gathering and analyzing client, industry and competitor information.
- Train and provide accurate direction to Account Coordinators & Jr. Account Executives.
- Lead project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
- Quality Assurance of Client assets for job processing (ad unit specs, copy, images, files, scripts, storyboards, spots, approvals, versioning and legal compliance).
- Proof all Client facing documents published by the Agency
- Update and manage internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
- Attend relevant internal and Client meetings and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
- Possess/portray a strong positive, professional attitude at all times and work effectively in a team environment.
Project Management
- Collaborate with multiple Agency teams (Creative, Media, Traffic, Studio, Social, Digital) to identify deliverables, assess scope, build timelines, define processes and assign stakeholders
- Manage internal and external status documents to track project process
- Troubleshoot tight deadlines and hold others accountable for deliverables
- Assist in planning broadcast and social content shoots with producers, creative and studio teams
- Communicate progress and challenges in a timely and succinct way
- Open creative jobs inclusive of briefs, mandatory inclusions, budgets, brand tone, campaign objectives and timelines/go live dates. Activate change logs and revisions in a timely and accurate manner
- Monitor production timetables and ensures each milestone is met and addressed, keeping Clients and internal teams apprised of process and timeline ramifications.
- Ensure all creative has passed through proper approval and legal channels prior to implementation
- Create and maintain project budgets and billing documents
Integrated Campaign Development
- Conduct and compile industry and competitive research
- Work with Media Planning and the Account Team in development of monthly, quarterly and annual integrated media plans
- Monitor flight and launch dates for all channels in all markets (Broadcast, Digital, Social, OOH, Print and emerging channels.)
- Manage estimates and billing with Account Coordinator to ensure accuracy and timely invoicing
- Provide nightly updates informing Account Supervisor of top level status of Client deliverables and key initiatives
- Assist with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance
- Participate in brainstorming sessions with Strategy & Creative teams
Requirements
- Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
- 2-3+ years experience as an Account Coordinator or Account Executive or related role in an advertising or marketing agency
- General knowledge of traditional and Digital Media experience is highly preferred
- Candidate should be familiar with Agency & Account Services
- Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
- Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
- Ability to develop detailed plans and assist in running team meetings, identify and resolve issues and manage risk
- Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
- Excellent organizational and time management skills
- Positive outlook and good interpersonal skills
- A “DO IT NOW” mentality
- Understanding of the Client’s industry and business. Ability to build relationships and gain trust.
- A strong sense of urgency and commitment to get the job done quickly and with high quality
- Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
Job Description
You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded".
You've asked yourself, "Why did I get that ad?". You're curious about how an advertisement found you, 2 seconds after you spoke to a friend about something similar. You're a master of all things Tik Tok, Instagram Snapchat, Facebook, and have a knack for how digital and social platforms should advertise. You love working with people, laughing, and having fun! If this is you, come be our next Assistant Digital Media Planner.
Responsibilities
- Help in the conception, creation and delivery of innovative, well-targeted, business-building marketing solutions across a variety of digital media to meet or exceed client objectives
- Work with media vendors and negotiate rates
- Maintain status reports on all interactive media initiatives
- Assists in the development, negotiation, implementation, tracking, reporting and optimization of online media buys
- Analyzes reports and works with the Digital media team and media planning team to recommend needed optimization and changes
- Completes the proposal, purchase and implementation of the developed plan i.e. RFPs, creating insertion orders, follow up on signatures
- Review vendor media kits, provide POVs and maintain vendor database
- Communicates day to day digital media related needs and outstanding project tasks to the account service team, project manager and traffic teams for any interactive media campaigns
- Assist with competitive reporting projects and site/network rankers for campaigns
- Assists the digital team in staying abreast of emerging trends and communicating innovative, business-building new media recommendations
- Reads and selects articles to include in our research archive and send to team weekly
- Works with traffic to ensure proper tagging of campaign as it will reflect reporting
- Maintain campaign timelines relating to media deliverables
- Supports the Digital media team to ensure that mobile, SEO, SEM, Social, and other local elements are part of the overall plan and reaching the originally defined media objectives
- Processes invoices, maintains finance chart on invoices and campaign finances to ensure that media vendors are paid properly and on time (including partner companies)
Requirements:
- Bachelor’s degree in related field or equivalent work experience
- Internship in a full service agency in the area of interactive marketing preferred
- Effective writing skills
- Basic knowledge of interactive media concepts and methodologies
- MS Office: Internet Explorer, Excel, Word and PowerPoint
- Presentation skills and experience are highly desirable
- Familiarity with one or more of the following media planning tools is desirable: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, Strata and Simmons
- Third-party ad serving, tracking and reporting expertise (e.g. Double-click)
- Experience or related intern assignments in retail, restaurant, franchisee operations or Interactive advertising is highly desirable
- Employed at or intern role at full service agency is highly desirable
#LI-DNI
Job Description
The Associate Director, Brand Strategy plays a vital role in developing business solutions and marketing campaigns for a range of products and services. This position’s role is to combine the attitudes and interests of consumers, clients and creatives to help produce effective creative solutions and executions. Acting as strategic authority within an agency, the Associate Director, Brand Strategy uses expertise, experience and judgment, research and analytics to formulate critical insights. These include identification of ideal audiences, optimum methods of communication, compelling messaging and the like. They combine market data, qualitative and quantitative research (both primary and secondary) and product knowledge within a core proposition to enable creative and other teams to produce marketing ideas that address defined business problems. With increasing public awareness of marketing strategies, a key challenge is to develop innovative ways to reach consumers. The Associate Director, Brand Strategy works closely with the Research Director to ensure all research conducted on behalf of clients is effectively designed and executed.
Responsibilities:
- Understand Company, Competitive, Cultural, Consumer, and Category insights
- Secondary and Syndicated research mining and analysis
- Analyzing competitive research (secondary, qualitative and quantitative), analytics and trend analysis
- Collaboration with Strategy & Analytics teams to develop business, marketing and communication strategies that are fueled by customer insight.
- Brand positioning development and creative insight resulting in communications that resonate with target audiences
- Monitoring and interpretation of cultural and social trends relative to the clients’ businesses
- Meeting the client or prospect to learn the background to the brand and advising on possible approaches or adaptation of approach to the target market
- Providing the creative team with a clearly defined brief that contains concise information on the product, audience and strategy enabling them to develop creative ideas that may be applied to a variety of media channels that will promote the idea most effectively
- Analyzing and interpreting customer response and sales data in order to evaluate the effectiveness of messaging and campaigns
Qualifications:
- Education and experience equivalent to a Bachelor's degree in English, marketing, anthropology, sociology, psychology or other social science; supplemented with strategic planning, research and study design experience.
- 5-7+ years of relevant experience
- Team leadership skills
- Understanding of traditional, as well as modern primary research methods
- Ability to translate research and analytics to insights
- Exceptional communication skills
- Must be able to travel both domestic and internationally as necessary
- Overall, the successful candidate will be curious and creative in their approach to problem solving
Job Description
Working closely with Agency Leadership, McDonald’s Franchisees and Field teams, the Business Insights Director delivers projects of the highest strategic relevance to McDonald’s. As an individual contributor, they play a critical role in setting, executing, and analyzing our multi-year business performance; interacting with key stakeholders, including our owner-operator and corporate clients.
The ideal candidate should possess both technical and business knowledge with ability to organize and present complex/raw data in a way that tells a compelling story, provides actionable insights and drives business decisions.
As a Business Insights Director, you will play a key role in using analytics to develop insights and drive strategic decisions impacting billions of dollars of McDonald’s business. This is a highly visible role within the agency and with our clients. Reports directly to the VP of Business Insights with a dotted line report to a designated Account Director.
Responsibilities:
- Use multiple analytics and insights techniques to evaluate business performance and identify growth opportunities for the individual geographies
- Craft compelling narratives and deliver presentations around business performance that educate constituents on future trends and momentum in the marketplace
- Build relationships and act as a trusted advisor to multiple stakeholders and cross-functional partners, including Agency leadership, Field Office Business Insights and Marketing personnel, Account Directors and Franchisees
- Play a lead role in the planning process, collaborating with Agency account leads, Strategy team and Franchisees to set the strategy for a multi-billion-dollar geography of McDonald’s
- Develop monthly, quarterly, and annual projections, combining analytical techniques with insights about the market-place and internal initiatives
- Analyze marketing programs pre/post to help quantify business impact and determine future viability
- Work closely with the strategy team to uncover key insights that will help to drive the marketing plan for individual business units
- Explain business performance through compelling stories that focus on understanding consumer needs, wants and behavior
Job Description
The Data Scientist works closely with Retail Technology, Media and Account Services teams to provide predictive modeling of Marketing, Direct & Digital Efforts. We are looking for a motivated Data Scientist and analytical thought leader. This is a rare opportunity to be part of a diverse and newly expanded analytics department and a great fit for a predictive modeler with a desire to impact business results.
Responsibilities:
- Responsible for assisting the Lead Data Scientist and the data science team with building solution accelerators, pipeline development, and building integrations with our LLM Products on the Databricks platform
- Using ML flow or similar application to create and serve up ML Models
- Collaborate with cross-functional teams, including data scientists, product managers, data engineers, and software engineers, to design, develop and deploy machine learning models that meet business requirements.
- Develop and maintain continuous integration and delivery pipelines for machine learning models, ensuring that they are tested, validated, and deployed in a consistent and reliable manner.
- Perform data analysis and feature engineering to support machine learning model development.
- Stay up to date with the latest advancements in machine learning and MLOps and evaluate new technologies that can improve our processes and models.
- Provide mentorship and technical guidance to junior data scientists and machine learning engineers.
- Leveraging open-source tools and building frameworks and components to improve and scale our Serving and ML platform
Requirements
- Experience in both architecting and the hands-on implementation of infrastructure
- Must have experience in the Media, Advertising or Marketing Industry
- Can deploy ML model to a production cloud environment
- Hands-on experience in GCP, Databricks or Apache Spark mandatory
- Strong knowledge of ETL concepts and data processing workflows
- Experience with ML libraries and predictive analytics
- Experience with Sagemaker AWS, Kafka, Python, R, SQL and NoSQL Databases, Spark, Scikit-Learn, Keras/TensorFlow, PyTorch, Docker, CI/CD Pipelines, Git, or developing APIs.
- Computer Science Degree or related field
- 1 or more years of industry experience building scalable services and data driven platforms.
- Experience with building ML infrastructure, writing production level code, & deploying Machine Learning models
- Experience working on complex problems and systems where scalability and performance are very important
- Strong problem solving and debugging skills. Entrepreneurial individuals who are passionate about AI ethics and causality
Job Description
The Digital Media Planner plans, negotiates and executes digital media campaigns for assigned client accounts. This position will have responsibility to manage day-to-day planning and analysis while maintaining strong relationships with media vendors, clients and partner agencies. The responsibilities are many, various, and not limited to those written in this document. These responsibilities must be directed continuously toward maintaining exceptional service to the client and providing timely deliverables, i.e., Media Plans, Point-of-Views (POVs), and related media analyses.
Responsibilities
- Work alongside offline Integrated media planning and buying teams to provide digital insight for objectives and strategies applied to overall client media plan; Plan digital media campaign strategy in tandem with traditional media team
- Research, plan, execute and manage performance reporting and analysis/optimization efforts for digital media campaigns that may include most or all of the following: Digital Display (both rich and standard executions), Online Radio, Online Video, Mobile Display, Online Gaming
- Work alongside paid search and SEO teams to manage internal communications, performance reporting and budget allocation for assigned accounts
- As directed and overseen by the Digital Media Supervisor, responsible for organizing, implementing and controlling the day-to-day media planning development process including coordination among assistants
- Oversee and train assistant level employees for the support-level work they perform and also help guide their overall growth and development
- As directed and overseen by the Digital Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service personnel as well as performance reporting delivered and presented to client on regular basis, often weekly
- Use digital media tools and resources as needed to research and plan client campaigns, including competitive analysis (using TNS/Kantar) and site traffic and demographic concentrations (Comscore)
- For all assigned accounts, manage client media billing approval and invoice reconciliations; Issue IATB documents for client approval and insertion orders from EAS/Landmark for all managed digital media buys
Requirements
- Bachelors degree in business, marketing, advertising or equivalent
- 2+ years media planning experience as an Assistant or Jr. Planner/Planner; needs to have been in digital planning capacity
- Demonstrated presentation and writing skills
- Experience negotiating with and managing digital vendors
- Experience evaluating and recommending strategy and placements for digital campaigns
- Proficiency with MS Office: Outlook, Excel, Word and PowerPoint
- Experience in retail, restaurant and/or franchisee operations is highly desirable
- Full service agency experience preferred, but not required
- Working knowledge of various ad servers (Atlas, DoubleClick, Sizmek)
Job Description
Overall Objective:The Director, Paid Social Media is responsible for directing, planning and implementing/executing social media campaigns. Manage the paid social media team, work collaboratively across the integrated planning teams and provide the guidance, support and leadership to empower team/departmental success.
Responsibilities:
- Oversee the development of the Paid Social Media Team
- Drive onboarding of any clients with a Social Media channel to be activated
- Follow paid social campaigns through the entire buying process
- Review reporting, make optimizations and insights to the planning team
- Provide oversight on how to build, scale, and optimize campaigns leveraging best practices
- Either directly manage individual Social-only accounts or work collaboratively as part of a holistic media planning team
- Perform technical audits for new and existing business for pitches and identification of additional opportunities
- Participate in cross functional training in and outside of the Social Department, collaborating with Digital, Search, Creative, Organic Social and Account Service teams on strategy and results
- Communicate with clients directly or via Account Services around results, tests, and needs on a weekly, monthly, or quarterly basis.
- Act as the liaison with our agency partners – Facebook, Snapchat, Pinterest, LinkedIn, YouTube, Tik-Tok, and others
- Coach the team on writing/testing relevant ad copy, creative assets, and assisting with landing page optimization
- Provide on-going updates to the department on new Social technology and platforms, as well as evolving best practices in the space
- Develop and document training to assist in coaching team members
- Serve as an escalation point for operational and/or client needs
Qualifications:
- 7+ years of experience developing strategic Paid Social recommendations and stewarding social media account projects, acting as a client contact
- Advertising, Marketing and/or Media Industry experience is highly preferred
- Deep understanding of advanced analytics and performance media
- Strong familiarity with marketing principles, analytics and concepts
- Exceptionally skilled in Excel and PowerPoint with the ability to discuss how those functions can or should be applied relative to the Social Media planning process
- Expert in negotiating and constructing Social Media plans, with understanding of planning, buying and activation
- Experience buying ads on Facebook and Instagram is crucial, additional platforms preferred
- Exposure to advanced targeting/retargeting tactics in social, used both 1st and 3rd party data
- Experience owning the full social strategy process inclusive of working with partners, clients and internal stakeholders
- Exceptional verbal and written communication skills; able to confidently present and “sell through” ideas both internally and to Clients, while coaching team members on these skills
- Comfort owning and managing budget/investment levels in Social Media across multiple accounts
- Strong experience navigating cross-department relationships
Job Description
Overall Objective
Junior Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. Junior Account Executives are instrumental in the development and implementation of new initiatives.
It is the objective of the Junior Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.
Responsibilities
- The Junior Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
- Junior Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
- Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
- Keeping the Account Supervisor and Account Executives updated on both internal and external initiatives on a regular basis
- Plan, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
- Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
- Assists in the development of marketing and advertising strategies, including gathering and analyzing information.
- Train and provide accurate direction to Account Coordinators
- Leads project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
- Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
- Writes and proofs all Client facing documents published by the Agency
- Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
- Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
- Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
- Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
- Miscellaneous projects, as assigned
Requirements
- Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
- Advertising Agency experience is required
- Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
- Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
- Ability to develop detailed plans and assist in running team meetings, identify and resolve issues manage risk
- Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
- Excellent organizational and time management skills
- Positive outlook and good interpersonal skills
- Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
- A strong sense of urgency and commitment to get the job done quickly and with high quality
- Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
Job Description
Overall Objective
Junior Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. Junior Account Executives are instrumental in the development and implementation of new initiatives.
It is the objective of the Junior Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.
Responsibilities
- The Junior Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
- Junior Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
- Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
- Keeping the Account Supervisor and Account Executives updated on both internal and external initiatives on a regular basis
- Plan, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
- Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
- Assists in the development of marketing and advertising strategies, including gathering and analyzing information.
- Train and provide accurate direction to Account Coordinators
- Leads project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
- Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
- Writes and proofs all Client facing documents published by the Agency
- Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
- Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
- Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
- Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
- Miscellaneous projects, as assigned
Requirements
- Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
- Advertising Agency experience is required
- Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
- Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
- Ability to develop detailed plans and assist in running team meetings, identify and resolve issues manage risk
- Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
- Excellent organizational and time management skills
- Positive outlook and good interpersonal skills
- Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
- A strong sense of urgency and commitment to get the job done quickly and with high quality
- Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
Job Description
Overall Objective
Junior Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. Junior Account Executives are instrumental in the development and implementation of new initiatives.
It is the objective of the Junior Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.
Responsibilities
- The Junior Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
- Junior Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
- Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
- Keeping the Account Supervisor and Account Executives updated on both internal and external initiatives on a regular basis
- Plan, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
- Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
- Assists in the development of marketing and advertising strategies, including gathering and analyzing information.
- Train and provide accurate direction to Account Coordinators
- Leads project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
- Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
- Writes and proofs all Client facing documents published by the Agency
- Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
- Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
- Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
- Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
- Miscellaneous projects, as assigned
Requirements
- Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
- Advertising Agency experience is required
- Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
- Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
- Ability to develop detailed plans and assist in running team meetings, identify and resolve issues manage risk
- Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
- Excellent organizational and time management skills
- Positive outlook and good interpersonal skills
- Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
- A strong sense of urgency and commitment to get the job done quickly and with high quality
- Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
Job Description
Overall Objective
The New Business Supervisor is primarily responsible for generating qualified sales leads within existing and/or targeted clients in the automotive sector. The New Business Supervisor leads the growth through the development and implementation of marketing strategies, sales management, product development, relationship management, distribution channel management, public relations, marketing communications, pricing, market research, and customer service.
Responsibilities
Sales:
- Responsible for identifying key decision makers within clients, generating initial interest, and confirming a personal meeting with the client.
- Schedule and lead new business meetings with prospects.
- Generate new business proposals and contract for clients and negotiate them until contract is signed.
- Prepare materials and presentations for new business meetings and for client presentations
Marketing/Management:
- Lead the client onboarding sessions with account service team to define expectations and understand client specifics.
- Working on ways to integrate new products with our traditional and digital media/creative efforts
- Work with agency and client teams to ideate and prioritize new services that the company can develop and convert into new revenue stream
- Be actively involved with all existing client relationships and be ready to act when senior management presence is requested by clients.
- Brief and guide the creative department for all new business and Agency related projects.
Requirements
- 4+ years of proven sales/lead generation experience of advertising, marketing, media services solutions
- Strong knowledge of the operations and functions within advertising and/or marketing companies, and the proven ability to sell solutions related to those organizations
- Advertising, marketing, and/or media solution selling strongly preferred.
- Experience and the ability to deal with all levels of management in large organizations (from middle management to "C" level.)
- The ability to maintain a high sales call activity, and strong telephone prospecting skills
- Be an energetic self-starter/self-motivator and possess an excellent knowledge of the industry marketplace and business drivers
- Solid experience with desktop applications and CRM applications
Job Description
This position is part-time!
Schedule; Mon-Fri from 2:30pm-6:30pm, 20 Hours Weekly
Overall Objective:
The Part Time Receptionist is responsible for being the face of the Agency, greeting visitors and answering phones in a friendly, professional and efficient manner at all times. This role also assists with administrative duties and projects as required and needed throughout the Agency.
Responsibilities:
- Greet visitors and answer telephones in a friendly, professional and efficient manner, acting as an ambassador of the Agency.
- Enforce security protocols for all associates and visitors.
- Ensure that all associates and visitors needs are responded to appropriately and in a timely fashion.
- Provide exceptional customer service and seek out ways to improve visitors and callers experience.
- Maintain the agency reception area, coffee pantries and conference rooms, ensuring that they are kept neat, clean and presentable to visitors and associates.
- Provide general administrative support and manage tasks and projects as directed.
- Responsible for closing the Agency per building operations and procedures set by the Chief People Officer and directed by the Office Manager.
Requirements:
- Associate Degree in Business, Advertising, Marketing, or Communication, or high school diploma or equivalent, and/or relevant experience.
- Previous experience as an Admin./Receptionist.
- Strong customer service skills.
- Proven ability to communicate in a professional and upbeat manner, with both visitors and employees at all levels of the organization.
- Professional presentation.
- Excellent attention to detail.
- Ability to multitask while being flexible in a busy environment.
- Reliable, dependable and trustworthy.
Job Description
The Senior Media Planner delivers Media Plans, Point-of-Views (POVs), and related media analysis. The Senior Media Planner is responsible for directing the efforts of Assistant Media Planners as directed by the Supervisor, the Planner is to exercise prudent judgment facilitating the execution and implementation of planning, scheduling, and project development activities.
Responsibilities
- Oversee assigned Assistant(s) in the development and implementation of national, regional and local traditional/digital media campaigns, including;
- Organize, implement and control the day-to-day media planning development process including coordination among assistants.
- Plan media campaign strategy in tandem with interactive media team
- Utilize media planning tools (TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, and Simmons), other industry research and clients’ historical media activity reports to develop media plans
- Work as part of a media planning and buying group, applying media solutions to overall client objectives
- Work with Interactive media team to integrate interactive objectives and strategies into overall client media plan
- As directed and overseen by the Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service
- Monitor media campaigns having periodic campaign performance meetings internally and reporting results to client
- Work with the Buying team, providing buying specifications, monitor development and review media buys and post-buy analyses
- Work with Buying to put package on estimate and to manage evaluation process, ensuring that the package is efficient before client presentation
- Issue insertion orders from BAP for all print/OOH/internet planned for each market
- Coordinate with the Buying and Account Service teams
- Understanding of current marketplace conditions,, competitive spending, Media and Promotional Opportunities
- Manage invoice approval and billing
Qualifications
- Bachelors Degree in Business, Marketing, Advertising, Communications or related field
- 3-5+ years media planning experience as a Junior or Mid-level Planner
- Proficient in Microsoft Excel
- Demonstrated presentation and writing skills
- Experience negotiating with and managing print vendors
- Experience using most of the following media planning tools: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, and Simmons
- Experience in working with retail clients is highly desirable
- Understanding of interactive advertising preferred but not required
- Full service agency experience preferred, but not required
Job Description
Sr. Account Executives are responsible for the brand stewardship and day-to-day execution of marketing and advertising initiatives for assigned Clients. They are instrumental in the development and implementation of new initiatives and assist in the 360 creation of marketing and advertising plans.
Sr. Account Executives are responsible for building and earning the trust of Clients by providing both strategic guidance and executional support for the development of integrated marketing plans. It is the objective of the Sr. Account Executive to support senior Account leadership and represent the wider Agency in establishing and exceeding Client goals.
General Responsibilities
- The Sr. Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations
- Sr. Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
- Activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget
- Keeping the Account Supervisor and Account Director updated on both internal and external initiatives on a regular basis
- Lead and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
- Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
- Assists in the development of marketing and advertising strategies and plans, including gathering and analyzing client, industry and competitor information
- Train and provide accurate direction to Account Coordinators, Jr. Account Executives and Account Executives.
- Lead project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
- Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
- Leads and attends relevant internal and Client meetings and proactively contributes to decks, reports, briefs and conference reports as needed.
- Oversees the Quality Assurance of Client work (ad unit specs, copy, images, files, scripts, storyboards, spots, approvals, versioning and legal compliance).
- Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
- Partner with other internal departments to ensure that all deadlines are met
- Troubleshoot issues and provide support to team in challenging situations
- Serve as point of solution and knowledge for the brand
- Provide accurate direction and training to junior staff, and assure Agency procedures are being followed.
- Participate in training of new employees, when applicable
Project Management
- Responsible for the activation of multiple Agency teams (Creative, Media, Traffic, Studio, Social, Digital) to identify deliverables, assess scope, build timelines, define processes and assign stakeholders
- Manage internal and external status documents to track project process
- Troubleshoots tight deadlines and holds others accountable for deliverables
- Communicates progress and challenges in a timely and succinct way
- Oversee and opens creative jobs inclusive of briefs, mandatory inclusions, budgets, brand tone, campaign objectives and timelines/go live dates. Activates change logs and revisions in a timely and accurate manner
- Assists in planning broadcast and social content shoots with producers, creative and studio teams
- Monitors production timetables and ensures each milestone is met and addressed, keeping Clients and internal teams apprised of process and timeline ramifications.
- Ensures all creative has passed through proper approval and legal channels prior to implementation
- Oversees project budgets and billing documents
Integrated Campaign Development
- Meet regularly with Client to discuss promotional calendar, historical plans, current needs, current media plans, trends, upcoming opportunities and events.
- Identify opportunities for programs and initiatives that are innovative and have the potential to drive results
- Provide ongoing reporting of results, implications and recommended action steps, consults with channel managers to glean key insights.
- Works with Media Planning and the Account Team in development of monthly, quarterly and annual integrated media plans
- Provides accurate direction to planning and buying groups regarding changes in plans per Client direction and approval of Agency proposals/recommendations
- Monitors flight and launch dates for all channels in all markets (Broadcast, Digital, Social, OOH, Print and emerging channels.)
- Manages estimates and billing with Account Coordinator to ensure accuracy and timely invoicing
- Provides nightly updates informing Account Supervisor and Director of top level status of Client deliverables and key initiatives
- Assists with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance
- Participates in brainstorming sessions with Strategy & Creative teams
Requirements
- Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
- 4+ years experience as an Account Executive or related role in an advertising or marketing agency
- Exposure to Agency & Account Services highly preferred.
- Client focused with a strong sense of detail and urgency
- Strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
- Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
- Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
- Ability to develop detailed plans, write briefs, analyze and communicate performance metrics, present findings, identify and resolve issues and manage risk.
- Experience managing teams of at least two or more people
- Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
- Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
- Excellent organizational and time management skills
- Positive outlook and good interpersonal skill
- Knowledge of media channels and overall media planning and strategy preferred