You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded".

You’ve spent time trying to breakdown ads, figuring out what drives people to purchase, and what makes them brand loyal. You’re passionate about marketing and advertising, risky in all the right ways, but keep a level head. You can quickly adapt to change, while maintaining composed. You love working with people, laughing, and having fun!

Responsibilities

• The Account Coordinator assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns
• Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements
• Supports Supervisor and Account Executives on opening and tracking of all jobs directed to Traffic, Creative, Media, Broadcast and Social Media teams
• Leads and supports projects by managing timelines, processing job orders and working collaboratively to meet Client deliverables
• Assists in proofing and compiling materials for internal and Client meetings
• Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
• Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
• Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
• Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
• Manages all billing with the Client and internal accounting team
• Administrative support for booking travel and scheduling meetings
• Assists with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance
• Participates in brainstorming sessions with Strategy & Creative teams

Requirements

• Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
• College internship with exposure to Agency & Account Services highly preferred.
• Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
• Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
• A strong sense of urgency and commitment to get the job done quickly and with high quality.
• Ability to manage multiple tasks while working independently
• Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
• Positive outlook and good interpersonal skills
• A “DO IT NOW” mentality

The responsibilities are many, various, and not limited to those written in this document

The Account Director is responsible for overseeing a team that manages the day-to-day administration of marketing and advertising initiatives for an assigned client.  Taking a hands-on approach, they are instrumental in the development and implementation of new initiatives and assist in the development of marketing and advertising strategies. 

Responsibilities

Client Relations:

• Monitor client business daily/weekly to ensure strategy & metrics are successful
• Develop strong relationships with senior level Client(s) responsible for development of advertising programs establishing regular communication to ensure expectations are met
• Anticipate Client needs, keeping the agency in the position of leading rather than following
• Counsel with senior level Client(s) on any potential changes
• Keep Agency management informed of status of Client relations, including personnel changes and issues pertaining to Agency performance
• Ensure that clients understand Agency procedures/systems. Obtain clear direction before Agency takes action
• Direct/coach account managers on merchandising marketing/advertising efforts in district meetings and in one-on-one store visits
• Ensure that store visits/phone calls are documented with written contact reports.
• Ensure compliance with Agency/Client Scope of Work document
• Establish continuing staff training programs that insure continued growth of staff working on Client business

Marketing / Special Projects:

• Initiate and guide development of annual strategic marketing communications/advertising plan
• Create atmosphere that demands a business-building approach to Client’s business. Utilize Agency resources to develop plans to grow business
• Attend monthly marketing / advertising meetings. Ensure a written service report covering each meeting is distributed to appropriate Agency and Client personnel
• Present national creative, media plans, promotions, strategies, music, etc. at meetings
• Prepare materials for and participate in meetings, including National creative, media, and promotional plans
• Establish regular competitive reporting for Client review (sales, share SOV). Participate in reporting meetings with Clients
• Develop objectives/strategies for market-specific launch plans utilizing media-provided added-value opportunities
• Ensure that annual market profile books are developed
• Assign Client research requests, as needed
• Stay updated with industry news (magazines, websites, etc.)

Creative Involvement:

• Conduct annual strategic review/input sessions (with quarterly follow-up) with Client Marketing management to discuss marketing communications plans, review objectives and strategies, and determine advertising needs
• Ensure that account supervisors, account executives, assistant account executives and account coordinators provide all appropriate information and direction for development of accurate strategic briefs
• Develop and review creative brief(s) for inclusion of necessary marketing checkpoints to ensure the creative team has a sound platform on which to build creative
• Work with the creative and account teams to develop the most effective method of presenting advertising to clients.
• Facilitate development of appropriate creative concepts for special projects/promotions
• Responsible for coordination of Hispanic marketing/promotions/advertising campaigns, as appropriate
• Review focus group results with Client management to help support future direction
• Present copy-testing results to help sell-in creative campaign strategies
• Be familiar with the Client website and all creative at each touchpoint

Media:

• Work with media planning in development of annual media plan, based on reach and frequency goals. Review the plans with Client, in coordination with media planning. Review changes in plans and submit media action request for necessary changes to plan
• Oversee the forecasting and maintenance of fiscal year advertising budgets
• Provide accurate direction to planning and buying groups regarding changes in plans per Client direction, as well as approval of Agency proposals/recommendations
• Request recommendations on media/promotional/sponsorship packages presented by local media stations/groups and follow-up presenting to Client
• Ensure all media projects / buys are implemented in an accurate and timely fashion
• In coordination with media planning, present buy and post-buy recaps to Client
• Work with media planning in identifying new media opportunities
• Contact accounting and buyers regarding past due payment on invoices.
• Oversee provision of monthly media updates, including media budgets and media calendars
• Report / communicate value of media placement to Client
• Ensure that Account Supervisors provide Client with latest media plans and spot TV schedules
• Review media coverage, spill reports, BDI/CDI, Allison Fisher, SWOT Analysis, and demographic/ psychographic trend information for markets
• Be familiar with the television and radio rankers for each market
• Submit request from clients regarding media coverage and spill reports
• Meet with Client to discuss market historical plans, current needs, local business situation, model focus, current media situation and trends, upcoming market events, and merchandising wants
• Discuss value-added merchandising needs with media buyers

Digital/Interactive

• Work with team to develop comprehensive interactive strategy to include web site development, content management and social media
• Identify social marketing opportunities
• Provide new digital media opportunities to enhance the clients awareness and drive sales

Competitive:

• Oversee collection and reporting of all pertinent competitive advertising information to Client (creative, media presence, targeted marketing efforts).

Promotional:

• Brainstorm possible promotions and solutions to market issues
• Identify and evaluate local event promotional opportunities
• Meet with promoter; determine marketing objectives, anticipate results / benefits; review promoter proposal; determine interest; discuss with media planning / obtain evaluation
• Following AS value-evaluation, responsible for submitting worthwhile promotional opportunities for media department evaluation

Strategic Planning

• Review all syndicated research for full understanding of industry and category opportunities
• Proactively recommend research initiatives for better consumer insights: Ethnography, Qualitative, Quantitative
• Provide accurate research insights to enhance annual strategic plan

• Bachelors Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
• 6+ years experience as an Account Director or Account Supervisor in a full service agency
• Possess a thorough understanding of the overall media environment in addition to the Client(s) industry and business
• A strong account management background, including past experience managing client accounts and supervising account teams
• Proven leadership abilities and managerial experience as a disciplined team leader. Strong coaching and mentoring skills
• Great relationship building qualities
• Experience identifying superior business building opportunities
• Proven ability to manage multiple tasks while working independently
• Strong attention to detail
• A strong sense of urgency and commitment to get the job done quickly and with high quality
• Excellent communication skills, both written and verbal, with people at all levels of an organization

The responsibilities are many, various, and not limited to those written in this document

You were born to be in advertising! You've been waiting a long time to work on an iconic brands like Planet Fitness, Kay Jewelers, Yuengling, McDonald's, AutoNation, Five Below, Office Depot, JetBlue, and others. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded". You have a level head, real world experience and the ability to combine these two sides to deliver client solutions that make you and your bosses proud. And our client successful.

If you love working with talented people, who love to laugh, and having fun, come be our next Account Supervisor. 

Responsibilities                   

Account Stewardship:

• Work with Account Director and all Agency departments to ensure we meet the client's goals
• Ensure that all work is reviewed before it goes to the client and is always on schedule
• Ensure compliance with Agency scope of work guidelines
• Monitor client's business on a daily/weekly basis

Client Relations:

• Maintain contact with client for development of advertising programs
• Assure client understands Agency procedures/systems, and obtain clear direction before taking action
• Schedule regular meetings to ensure expectations are set and met

Creative:

• Assist Account Director in developing and presenting annual/quarterly creative strategies, and conduct strategic review/input sessions, as appropriate
• Work hand-in-hand with creative team in exploring new creative concepts. Provide ideas and input
• Facilitate development of appropriate creative that achieves desired messaging and builds brand equity
• Facilitate development of appropriate creative concepts for various projects/promotions.
• Provide all appropriate information and direction for development of accurate strategic briefs
• Write creative briefs for inclusion of necessary marketing information to ensure soundness and accuracy, as appropriate, to be reviewed with Account Director
• Ensure quality, timeliness and cost efficiency of Agency creative product
• Directly handle the production of Agency work. Attend shoots, when necessary
• Review any research results with client and present results as appropriate

Media:

• Ensure that media functions (planning & buying) deliver desired results
• Assist in annual planning process and work with Media team in overseeing development of strategic direction, guidelines and budget parameters for plan
• Provide accurate direction to planning and buying groups regarding changes in plans
• Provide input and encourage development of new and added-value media ideas
• Work with Media team to ensure client is given up-to-date competitive media spending information for its markets

Marketing/Advertising:

• Take active role in future planning and idea generation, providing strategic input and formulating innovative solutions to existing marketing and advertising problems
• Initiate plan development.
• With the assistance of the entire Account team, develop marketing and advertising plans (annual marketing plans, opportunity plans, creative direction, etc.)
• Develop market opportunity plans
• Ensure client is provided with the latest market profile analysis and information for their key markets
• Establish regular competitive reporting review (sales, share, targeted marketing efforts, SOV)
• Help in developing business-building efforts across the country
• Assist in development of promotional solutions to market issues
• Ensure that a written service report covering all client meetings (and pertinent phone calls) is distributed to appropriate Agency and Client personnel

Requirements

• Bachelors Degree in Marketing, Advertising, Communications or relevant, equivalent experience
• Minimum 5+ years as a Sr. Account Executive or Account Supervisor in a full service agency
• Experience with integrated media strategies and planning
• Keen attention to detail and strong communication skills
• A strong sense of urgency and commitment to get the job done quickly and with high quality
• Ability to manage multiple tasks while working independently
• Proficiency in MS Office, Keynote, with the ability to learn new software & operating systems
• Positive outlook and good interpersonal skills
• Proven leadership abilities and managerial experience
• A “DO IT NOW” mentality

You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded".

You've asked yourself, "Why did I get that ad?".  You're curious about how an advertisement found you, 2 seconds after you spoke to a friend about something similar.  You're a master of all things Tik Tok, Instagram Snapchat, Facebook, and have a knack for how digital and social platforms should advertise. You love working with people, laughing, and having fun! If this is you, come be our next Assistant Digital Media Planner.

Responsibilities

• Help in the conception, creation and delivery of innovative, well-targeted, business-building marketing solutions across a variety of digital media to meet or exceed client objectives
• Work with media vendors and negotiate rates
• Maintain status reports on all interactive media initiatives
• Assists in the development, negotiation, implementation, tracking, reporting and optimization of online media buys
• Analyzes reports and works with the Digital media team and media planning team to recommend needed optimization and changes
• Completes the proposal, purchase and implementation of the developed plan i.e. RFPs, creating insertion orders, follow up on signatures
• Review vendor media kits, provide POVs and maintain vendor database
• Communicates day to day digital media related needs and outstanding project tasks to the account service team, project manager and traffic teams for any interactive media campaigns
• Assist with competitive reporting projects and site/network rankers for campaigns
• Assists the digital team in staying abreast of emerging trends and communicating innovative, business-building new media recommendations
• Reads and selects articles to include in our research archive and send to team weekly
• Works with traffic to ensure proper tagging of campaign as it will reflect reporting
• Maintain campaign timelines relating to media deliverables
• Supports the Digital media team to ensure that mobile, SEO, SEM, Social, and other local elements are part of the overall plan and reaching the originally defined media objectives
• Processes invoices, maintains finance chart on invoices and campaign finances to ensure that media vendors are paid properly and on time (including partner companies)

 Requirements:

• Bachelor’s degree in related field or equivalent work experience
• Internship in a full service agency in the area of interactive marketing preferred
• Effective writing skills
• Basic knowledge of interactive media concepts and methodologies
• MS Office: Internet Explorer, Excel, Word and PowerPoint
• Presentation skills and experience are highly desirable
• Familiarity with one or more of the following media planning tools is desirable: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, Strata and Simmons
• Third-party ad serving, tracking and reporting expertise (e.g. Double-click)
• Experience or related intern assignments in retail, restaurant, franchisee operations or Interactive advertising is highly desirable
• Employed at or intern role at full service agency is highly desirable

The responsibilities are many, various, and not limited to those written in this document

You're a COPYWRITER... You were born to create. You’re just as comfortable concepting as you are executing. In fact, you do both wonderfully. Whether it’s turning a TV spot into effective art, building a web experience, or creating social content you’d actually share, your passion for creating and obsession to detail overwhelm every cell in your body. Not many appreciate your love for grammar, spelling and the way you feel about one-word sentences.

You love a challenge. You have a passion for writing for different audiences, but don’t have multiple personalities. You’ve spent time in an agency, so you don’t move at the speed of sap. But, you also understand craft takes time and that we’ll need you to be somewhere in the middle. You’re compulsive, risky and reject the status quo. You are, as your mom tells her friends, well rounded.

You have a level-head, real world experience and the ability to combine these two sides of you to create ideas that wow yourself, your bosses, and make our clients successful. 

We’re primarily interested in a grown up who likes to have fun. A friendly smile is a plus.

Your particular set of skills includes:

• Independent thinking, drive, energy and enthusiasm. You are a team player who takes initiative.
• You have an understanding of marketing fundamentals and can explain the difference between brand and creative strategy.
• You go light on buzzwords.
• You know who Bill Bernbach is, yet …
• … you love the Internet, emerging technologies and are a culture junkie.
• You have high Reddit karma, or at least understand the value in doing so.
• You’ve ordered a pizza with an emoji, or have a strong opinion on why you shouldn’t.
• You’re proud of and prepared to show examples of the work you’ve done.
• You possess all the skills above and have spent years bringing the same out in junior talent you’ve mentored

You:

• You believe there is no try. There is only do. But, we’ll take lots of try, to be honest.
• You tear words from your soul, not a thesaurus.
• You love six word stories.
• You love working on iconic brands and are as eager to discuss the future of advertising.
• You can write in many different styles and for various media (i.e. social, ad campaigns, napkins, love letters, ambient, guerilla, skywriting – basically wherever you want to put an amazing message).
• You write according to brand tone, voice and objectives.
• You are a meticulous proofreader and will never send your CD work with spelling mistakes, so help you...!
• You’re not an Art Director, but value its importance and find inspiration through a tried and true roster of design blogs and publications to constantly keep you abreast of styles and innovation.
• You have an amazing hobby outside of office, so we all don’t bore each other with our vast knowledge of marketing.
• You love the creative process and want to be part of something bigger than you.
• You are constantly innovating and living life accordingly – more on that when we talk.

Freelance / Contract Role

The Digital Media Director is responsible for directing, planning and implementing interactive media campaigns. Manage the digital activation team and provide the guidance, support and leadership to empower team success.

Responsibilities

• Direct, plan and implement interactive media campaigns including: CPM, CPC, CPL and numerous retargeting media placements
• Search engine marketing – SEO and SEM initiatives
• Social Media – planning of paid social media
• Rich media and online video placements
• Direct, plan, and implement emerging interactive media campaigns including:
• Instant text messaging
• Content sponsorships
• Mobile and text marketing
• Programmatic online buying – display, video and mobile using agency preferred vendor platforms (Tube Mogul, Torrential), as well as others
• Viral and Blog marketing
• Buzz marketing/reporting/coordination
• CRM and prospecting initiatives
• Direct the entire interactive digital team so that they have the knowledge, resources and expertise to create result-driven digital media plans
• Work as part of the integrated media planning group, applying interactive media solutions to overall client objectives
• Develop, present, implement and optimize interactive media plans and strategies
• Plan interactive strategy in tandem with traditional media planning teams
• Work with media planning, account service, social media, creative teams and analytics teams to determine what specific needs are for interactive advertising
• Utilize available interactive media planning tools (i.e., comScore, eMarketer and other industry research, client’s historical media activity reports) to develop interactive media plans
• Optimize the campaign with media vendors ongoing
• Work together with creative teams to ensure creative specifications of negotiated plan are satisfied
• Present media plans directly to clients who may, or may not, have expertise in interactive media
• Develop POVs as needed in response to client and planning team requests
• Actively provide relevant information about trends in interactive media to planning group, agency stakeholders and clients
• Negotiate with interactive and media and PURL’s vendors and provide a final negotiated recommendation to the client
• Monitor media campaigns via third-party ad serving software, having daily, weekly and/or monthly campaign performance meetings internally and reporting results to client
• Prepare and present interactive media information to selected publics, as necessary (industry groups)
• Develop “Media Alerts” and documents for ZADV.com and regular client mailings
• Supervise and train associate media director, supervisors, and junior level staff

Qualifications

• 7+ years as a Digital Media Planning Professional in an agency or client setting
• Bachelor’s Degree in related field and/or equivalent work experience
• Third-party ad serving, tracking and reporting expertise (e.g. Double-click)
• Understanding of digital research tools/platforms and technologies that impact digital media buys
• Experience negotiating with and managing independent vendors
• Experience evaluating and recommending strategy and placements for digital campaigns
• Experience in retail, restaurant and/or franchisee operations is highly desirable
• Working knowledge of various ad servers (Atlas, DoubleClick, Sizmek)
• Proficient with comScore or similar product, MS Office (Internet Explorer, Excel, Word and PowerPoint)
• Demonstrated presentation and writing skills
• Full service agency experience preferred, but not required
• Impeccable communication skills (liaison between the EVP/Media Director and the AMD’s/Media Supervisors)
• Ability to work well under pressure

The Digital Media Planner plans, negotiates and executes digital media campaigns for assigned client accounts. This position will have responsibility to manage day-to-day planning and analysis while maintaining strong relationships with media vendors, clients and partner agencies. The responsibilities are many, various, and not limited to those written in this document. These responsibilities must be directed continuously toward maintaining exceptional service to the client and providing timely deliverables, i.e., Media Plans, Point-of-Views (POVs), and related media analyses.

Responsibilities

• Work alongside offline Integrated media planning and buying teams to provide digital insight for objectives and strategies applied to overall client media plan; Plan digital media campaign strategy in tandem with traditional media team
• Research, plan, execute and manage performance reporting and analysis/optimization efforts for digital media campaigns that may include most or all of the following: Digital Display (both rich and standard executions), Online Radio, Online Video, Mobile Display, Online Gaming
• Work alongside paid search and SEO teams to manage internal communications, performance reporting and budget allocation for assigned accounts
• As directed and overseen by the Digital Media Supervisor, responsible for organizing, implementing and controlling the day-to-day media planning development process including coordination among assistants
• Oversee and train assistant level employees for the support-level work they perform and also help guide their overall growth and development
• As directed and overseen by the Digital Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service personnel as well as performance reporting delivered and presented to client on regular basis, often weekly
• Use digital media tools and resources as needed to research and plan client campaigns, including competitive analysis (using TNS/Kantar) and site traffic and demographic concentrations (Comscore)
• For all assigned accounts, manage client media billing approval and invoice reconciliations; Issue IATB documents for client approval and insertion orders from EAS/Landmark for all managed digital media buys

Requirements

• Bachelors degree in business, marketing, advertising or equivalent
• 2+ years media planning experience as an Assistant or Jr. Planner/Planner; needs to have been in digital planning capacity
• Demonstrated presentation and writing skills
• Experience negotiating with and managing digital vendors
• Experience evaluating and recommending strategy and placements for digital campaigns
• Proficiency with MS Office: Outlook, Excel, Word and PowerPoint
• Experience in retail, restaurant and/or franchisee operations is highly desirable
• Full service agency experience preferred, but not required
• Working knowledge of various ad servers (Atlas, DoubleClick, Sizmek)

The Digital Media Supervisor works with the media planning team, creative team, strategic planning team, digital media group, and account service staff in the agency to create and recommend digital media strategies for each campaign. The Digital Media Supervisor will also work with media vendors and negotiate rates.  The Digital Media Supervisor is selected and placed into the position by the EVP, Director of Media Services.

Responsibilities

• Perform online media planning for digital clients
• Pre-campaign research and audience measurement reports
• Create and send out RFP’s to Publishers
• Organize and negotiate proposed elements from publishers
• Gather and prepare all insertion orders for client campaigns
• Prepare media plans and presentations for clients
• Understand and actively seek online media solutions to assist clients in achieving specific goals and objectives
• Implement, maintain and perform optimization efforts for online media campaigns   CPM, CPC, CPA, Keyword Listings, etc
• Participate in weekly media meetings with clients and providing insight into weekly online media results
• Maintain and grow relationships with interactive media advertising representatives
• Work with the Digital Traffic Team and other members of the digital team.
• Maintaining, monitoring and assisting in ad serving and tagging campaigns with service providers including:
• Organizing creative specifications for media placements
• Ensuring all advertising is sent to the correct publisher
• Monitoring creative units to make sure they are running correctly
• Troubleshoot ad delivery and ad performance
• Work with traditional media planners and digital strategist in understanding the strategic paths and implementing digital plans based on a collective approach.
• Manage the scheduling, posting, tracking advertising and compiling weekly performance reports, as necessary
• Review and process digital media invoices
• Maintain knowledge of DoubleClick DART and Eye Wonder/Facilitate
• Maintain knowledge of current online media trends and provides training to internal employees when necessary

Requirements

• Bachelor's degree in Advertising, Marketing, Communications, or equivalent, relevant experience.
• Excellent presentation, negotiation, and communication skills
• 5+ years of online media planning and buying experience in an interactive agency
• A complete knowledge of interactive marketing concepts and practices as well as a familiarity with offline media concepts
• Strong mathematic and analytical skills
• Proficiency in Microsoft Excel, Word and PowerPoint
• Experience with 3rd Party Adserver technology (Doubleclick DART, Atlas DMT EyeWonder and/or Facilitate)
• Working knowledge of online research tools such as comScore, Nielsen, @Plan, TNS Evaliant, AdRelevance and other media software tools
• Experience analyzing complex data, market research, and formulating actionable plans
• Effective time management and organizational skills, as well as strong attention to detail

Overall Objective              

The Executive Assistant performs administrative duties for executive management. Responsibilities may include screening calls; managing calendars; making travel, meeting and event arrangements; preparing reports and financial data; training, supervising and working with peers and other support staff; and client relations.  This position works under general supervision with the manager providing limited hands-on guidance and leadership and makes decisions within scope of current policies/procedures. This role uses independent judgment and discretion to accomplish tasks, plans/schedules/arranges own activities, has considerable latitude of discretion and judgment within scope of the position and develops solutions to complex problems.

General Duties

• Work independently with a strong sense of urgency and commitment to complete tasks while delivering an excellent work product
• Maintain a strong attention to detail
• Consistently project a friendly and professional manner in a highly visible role, while remaining focused in a fast-paced environment
• Anticipate needs of executive and plan proactively
• Multi-task and be able to manage multiple projects as they arise
• Communicate professionally as liaison with internal account executives regarding initiatives and timelines as well as external clients
• Contribute to team effort by accomplishing related results as needed
• Screen all calls and re-route as needed
• Manage executive calendar and maintain appointment schedule by planning and scheduling meetings, teleconferences and all aspects of travel logistics
• Provide support on all levels, as needed
• Maintain and update database of electronic contact list & filing system
• Coordinate breakfast/lunch/conference catering for client meetings
• Attend meetings, as requested
• Keep inventory and order supplies, as needed
• Prepare reports inclusive of data collection and analysis
• Be available to executive 24/7

Requirements       

• Bachelor’s Degree in related field is required
• Strong computer and internet research skills, strong proficiency in Microsoft Office, Outlook, Keynote, Word, Excel, Power Point
• Proven ability to manage multiple tasks while working independently
• Flexible yet possess a strong attention to detail
• Excellent interpersonal skills, with the ability to communicate both written and verbally with internal associates, clients, vendors, and other executive contacts
• The ability to work well with all levels of internal management and staff, as well as outside clients is necessary.
• Strong reporting skills and project coordination experience are essential
• Proven experience maintaining the highest level of confidentiality in a highly visible role
• Must be available before and after hours for phone calls as necessary

The Paid Search Coordinator successfully manages Paid Search/SEM campaigns for clients. In this role, you will become the go-to-expert, successfully lead the day-to-day management of complex and sophisticated search campaigns; act as the central hub of collaboration and problem solve across various departments/resources while delivering against aggressive client objectives.

Responsibilities

• Perform day-to-day paid search campaign activities for enterprise level Paid Search (PPC) campaigns, including: bid management, budget allocation, forecasting, performance monitoring, strategic testing, campaign expansion, etc..
• Contribute to the development and execution of market strategies for Paid Search campaigns, including developing strategic roadmaps, test plans and risk/benefit analysis; as well as analyzing results and developing actionable insights
• Perform recurring and ad hoc data analysis to identify and interpret trends or patterns in complex data sets
• Responsible for campaign set-up and optimization process
• Analyze historical data and identify patterns, translate data-findings into insights
• Oversee multiple accounts providing oversight, coordination and escalation
• Work comfortably in dynamic, time intensive environments where consistent and competing priorities are commonplace
• Demonstrate a solutions-oriented approach to solving challenges, sometimes under tight deadlines

Requirements:

• Bachelor's degree in Advertising, Marketing, Mathematics, Engineering or equivalent, relevant experience.
• 1+ years’ experience in Marketing or Media Buying. Advanced proficiency with Facebook, Instagram, Twitter and Snapchat.
• Solid experience with AdWords, Google Display Network, Google Analytics, Bing Ads
• AdWords and Bing Certified
• Experienced in MS Office with advanced proficiency in Microsoft Excel.
• Comprehensive data analysis and problem solving skills; able to draw conclusions and, with guidance, able to devise strategic recommendations based on findings
• Proven ability to manage multiple tasks while working independently.
• Possess a strong attention to detail.
• A strong sense of urgency and commitment to get the job done quickly and with high quality.
• The ability to communicate, both written and verbal, with people at all levels of an organization.

You're a DESIGNER! You were born to create. You love to develop and produce beautiful and effective layouts, compositions, advertisements, identities, etc. Your passion and obsession to detail overwhelms every cell in your body. You love executing a design vision and possess high-level design direction.

You are all about the visual development of Marketing Experiences and Campaigns.  You can partner with Art Directors and Creative Directors to ensure the quality and integrity of the work meets or exceeds the vision and pushes the boundaries of competitive visual quality.

Things You're Good At:

• Creating original designs based on existing assets, adhering to design principles and brand guidelines in established layouts and form factor
• Creating design concepts, comps, presentation decks and storyboards
• Implementing all aspects of design systems, including layouts, typography, colors and more.
• Participating in brainstorms and other idea-generating team sessions
• Overseeing asset creation, production, and enhancements
• Maintaining best practices for file and server management, including the consistent application of naming conventions, file/folder organization, versioning control, job slugs, and more.
• Knowledge of file format types, such as PDF, TIF, EPS, JPG, PNG, GIF, etc. and how to create/edit them.
• Proficiency with image manipulation, color-correction, scanning, etc.
• Developing and maintain client brand guidelines and design standards.
• Seeking out new design perspectives and bring ideas and innovation to the agency.
• Managing multiple projects simultaneously while meeting deadlines.

Why You're Good

• Bachelor’s degree required and/or 4+ years experience in an advertising or design company.
• A powerful portfolio of design that demonstrates originality, innovation, problem-solving, and personal expression.
• Demonstrate expert knowledge in Adobe InDesign, Photoshop, Illustrator, and Acrobat on a Mac OSX platform.
• Strong communication, organizational and problem-solving skills.
• Demonstrated ability to manage multiple projects simultaneously, set priorities, utilize resources, identify and address problems, and meet deadlines.
• Strong interpersonal skills; a team player, positive and innovative thinker.
• Highly motivated and a high level of initiative; ability to work independently, in support of the agency’s creative goals and the client’s business objectives.

The Sr. Media Buyer coordinates media buying efforts of accounts including research, negotiating, buying and posting all facets of market/accounts on a local and/or national level.

Responsibilities

• Negotiates best pricing and places commercials with broadcast television/cable and radio media for accounts within an assigned group of markets.
• Estimates, updates and adjusts all broadcast ratings.  Keeps up with industry news, methodology and metric changes and market trends and innovations.
• Negotiates added value.
• Evaluates sponsorships and sports packages
• Executes all Media plans while adhering to established budgets, goals and timelines.
• Clearly and accurately communicates orders and changes to media vendors.
• Monitor buys in progress, manage the day-to-day media schedules, arranges for makegoods and credits.
• Obtain pre and post log times to ensure buys are running correctly.
• Responsible for the post-buy results of all buys and receipt of under-delivery.
• Collaborates with accounting and media team members and media planners to resolve media billing issues.
• Maintaining station relationships

Requirements

• 5+ years previous experience as a media buyer
• Strong verbal and written communication skills, with well-developed telephone skills: outgoing and comfortable relating to people
• Self-motivated, a desire for challenge and ability to work with minimal supervision
• Good computer skills with good working knowledge of Microsoft Word, Excel and Outlook
• Proficient use of Strata (Freewheel) and other buying resources a plus
• Possess/portray a strong positive, professional attitude at all times and work effectively in a team environment
• Highly dependable, organized and detail-oriented; great focus
• Strong analytical and research skills
• Well-developed, proven research skills such as Qualitative, Quantitative, Trends, Hour-By-Hour day part planning, Zip code analysis
• Ability to plan/negotiate strategic media recommendations
• Excellent problem-solving abilities
• Skilled in prioritizing and adapting to new projects throughout the day with ability to prioritize and manage multiple projects simultaneously. Ability to work in an environment of fast-paced change while maintaining focus
• Excellent at setting and meeting deadlines, extremely organized and great with time management with the ability to work well under pressure.