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Agile? Collaborative? Passionate about your career?
This could be the place for you.
Check out available positions.

×
Job ID
5052
Title
Account Coordinator
Location
Fort Lauderdale, Florida
Posted
29 May 2024

Job Description

You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded". You’ve spent time trying to breakdown ads, figuring out what drives people to purchase, and what makes them brand loyal. You’re passionate about marketing and advertising, risky in all the right ways, but keep a level head. You can quickly adapt to change, while maintaining composed. You love working with people, laughing, and having fun!

Responsibilities: 

  • The Account Coordinator assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns
  • Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements
  • Supports Supervisor and Account Executives on opening and tracking of all jobs directed to Traffic, Creative, Media, Broadcast and Social Media teams
  • Leads and supports projects by managing timelines, processing job orders and working collaboratively to meet Client deliverables
  • Assists in proofing and compiling materials for internal and Client meetings
  • Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
  • Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
  • Manages all billing with the Client and internal accounting team
  • Administrative support for booking travel and scheduling meetings
  • Assists with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance
  • Participates in brainstorming sessions with Strategy & Creative teams

Qualifications:

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • College internship with exposure to Agency & Account Services highly preferred.
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality.
  • Ability to manage multiple tasks while working independently
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
  • Positive outlook and good interpersonal skills
  • A “DO IT NOW” mentality
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Job ID
4908
Title
Account Executive
Location
Fort Lauderdale, Florida
Posted
15 Apr 2024

Job Description

You love advertising! You love working on iconic brands like Kay Jewelers, Yuengling, McDonald's, AutoNation, Planet Fitness, Five Below, JetBlue, and others. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded". You have a level head, real world experience and the ability to combine these two sides to deliver client solutions that make you and your bosses proud. And our client successful.

Responsibilities

General

  • Assist with multiple projects, ranging from minor tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
  • Maintain direct contact with the Client and represent the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
  • Coordinate and communicate relevant project information to the team to ensure that the outcome addresses the Client’s business requirements while demonstrating creativity and business logic, in addition to being on time and on budget.
  • Lead, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
  • Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
  • Assist in the development of marketing and advertising strategies and plans, including gathering and analyzing client, industry and competitor information.
  • Train and provide accurate direction to Account Coordinators & Jr. Account Executives.
  • Lead project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
  • Quality Assurance of Client assets for job processing (ad unit specs, copy, images, files, scripts, storyboards, spots, approvals, versioning and legal compliance).
  • Proof all Client facing documents published by the Agency
  • Update and manage internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attend relevant internal and Client meetings and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Possess/portray a strong positive, professional attitude at all times and work effectively in a team environment.

Project Management

  • Collaborate with multiple Agency teams (Creative, Media, Traffic, Studio, Social, Digital) to identify deliverables, assess scope, build timelines, define processes and assign stakeholders
  • Manage internal and external status documents to track project process
  • Troubleshoot tight deadlines and hold others accountable for deliverables
  • Assist in planning broadcast and social content shoots with producers, creative and studio teams
  • Communicate progress and challenges in a timely and succinct way
  • Open creative jobs inclusive of briefs, mandatory inclusions, budgets, brand tone, campaign objectives and timelines/go live dates. Activate change logs and revisions in a timely and accurate manner
  • Monitor production timetables and ensures each milestone is met and addressed, keeping Clients and internal teams apprised of process and timeline ramifications.
  • Ensure all creative has passed through proper approval and legal channels prior to implementation
  • Create and maintain project budgets and billing documents

Integrated Campaign Development

  • Conduct and compile industry and competitive research
  • Work with Media Planning and the Account Team in development of monthly, quarterly and annual integrated media plans
  • Monitor flight and launch dates for all channels in all markets (Broadcast, Digital, Social, OOH, Print and emerging channels.)
  • Manage estimates and billing with Account Coordinator to ensure accuracy and timely invoicing
  • Provide nightly updates informing Account Supervisor of top level status of Client deliverables and key initiatives
  • Assist with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance
  • Participate in brainstorming sessions with Strategy & Creative teams

Requirements

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • 2-3+ years experience as an Account Coordinator or Account Executive or related role in an advertising or marketing agency
  • General knowledge of traditional and Digital Media experience is highly preferred 
  • Candidate should be familiar with Agency & Account Services 
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • Ability to develop detailed plans and assist in running team meetings, identify and resolve issues and manage risk
  • Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
  • Excellent organizational and time management skills
  • Positive outlook and good interpersonal skills
  • A “DO IT NOW” mentality
  • Understanding of the Client’s industry and business. Ability to build relationships and gain trust.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
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Job ID
4878
Title
Assistant Media Planner
Location
Fort Lauderdale, Florida
Posted
09 Jan 2024

Job Description

You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded".

You've asked yourself, "Why did I get that ad?".  You're curious about how an advertisement found you, 2 seconds after you spoke to a friend about something similar.  You're a master of all things Tik Tok, Instagram Snapchat, Facebook, and have a knack for how digital and social platforms should advertise. You love working with people, laughing, and having fun! If this is you, come be our next Assistant Digital Media Planner.

Responsibilities

  • Help in the conception, creation and delivery of innovative, well-targeted, business-building marketing solutions across a variety of digital media to meet or exceed client objectives
  • Work with media vendors and negotiate rates
  • Maintain status reports on all interactive media initiatives
  • Assists in the development, negotiation, implementation, tracking, reporting and optimization of online media buys
  • Analyzes reports and works with the Digital media team and media planning team to recommend needed optimization and changes
  • Completes the proposal, purchase and implementation of the developed plan i.e. RFPs, creating insertion orders, follow up on signatures
  • Review vendor media kits, provide POVs and maintain vendor database
  • Communicates day to day digital media related needs and outstanding project tasks to the account service team, project manager and traffic teams for any interactive media campaigns
  • Assist with competitive reporting projects and site/network rankers for campaigns
  • Assists the digital team in staying abreast of emerging trends and communicating innovative, business-building new media recommendations
  • Reads and selects articles to include in our research archive and send to team weekly
  • Works with traffic to ensure proper tagging of campaign as it will reflect reporting
  • Maintain campaign timelines relating to media deliverables
  • Supports the Digital media team to ensure that mobile, SEO, SEM, Social, and other local elements are part of the overall plan and reaching the originally defined media objectives
  • Processes invoices, maintains finance chart on invoices and campaign finances to ensure that media vendors are paid properly and on time (including partner companies)

 Requirements:

  • Bachelor’s degree in related field or equivalent work experience
  • Internship in a full service agency in the area of interactive marketing preferred
  • Effective writing skills
  • Basic knowledge of interactive media concepts and methodologies
  • MS Office: Internet Explorer, Excel, Word and PowerPoint
  • Presentation skills and experience are highly desirable
  • Familiarity with one or more of the following media planning tools is desirable: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, Strata and Simmons
  • Third-party ad serving, tracking and reporting expertise (e.g. Double-click)
  • Experience or related intern assignments in retail, restaurant, franchisee operations or Interactive advertising is highly desirable
  • Employed at or intern role at full service agency is highly desirable

#LI-DNI

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Job ID
5182
Title
Director, AI and Data Science
Location
Fort Lauderdale, Florida
Posted
28 May 2024

Job Description

Overall Objective

The Director Data Scientist and AI works closely with Retail Technology, Media and Account Services teams to provide predictive modeling of Marketing, Direct & Digital Efforts. We are looking for a motivated Director and analytical thought leader.

Responsibilities

  • Setting up and maintaining CI/CD pipelines for ML model deployments
  • Automating infrastructure provisioning and deployment processes
  • Monitoring and ensuring the reliability, availability, and security of ML systems
  • Implementing Ads Data Hub
  • Leading a fractional MLOps team consisting of individuals from different departments who dedicate a portion of their working hours to MLOps initiatives.
  • Collaborating with the MLOps team to integrate marketing data sources and metrics, leveraging ML techniques for insights and optimizations.
  • Providing ML-driven recommendations and insights to optimize model development, deployment strategies, and overall MLOps planning.
  • Driving innovation, research, and development in the field of MLOps and Data Science.
  • Managing projects and creating roadmaps for MLOps and Data Science initiatives.
  • Leveraging product lead experience in the analytics or marketing vertical to drive the success of MLOps and Data Science initiatives.
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Job ID
5184
Title
Jr. Account Executive
Location
Fort Lauderdale, Florida
Posted
17 Apr 2024

Job Description

Overall Objective

Junior Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. Junior Account Executives are instrumental in the development and implementation of new initiatives.

It is the objective of the Junior Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.

Responsibilities             

  • The Junior Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
  • Junior Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
  • Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
  • Keeping the Account Supervisor and Account Executives updated on both internal and external initiatives on a regular basis
  • Plan, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
  • Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
  • Assists in the development of marketing and advertising strategies, including gathering and analyzing information.
  • Train and provide accurate direction to Account Coordinators
  • Leads project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
  • Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
  • Writes and proofs all Client facing documents published by the Agency
  • Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
  • Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
  • Miscellaneous projects, as assigned

 

Requirements

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • Advertising Agency experience is required
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • Ability to develop detailed plans and assist in running team meetings, identify and resolve issues manage risk
  • Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
  • Excellent organizational and time management skills
  • Positive outlook and good interpersonal skills
  • Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems

 

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Job ID
5119
Title
Jr. Account Executive
Location
Fort Lauderdale, Florida
Posted
09 Nov 2023

Job Description

Overall Objective

Junior Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. Junior Account Executives are instrumental in the development and implementation of new initiatives.

It is the objective of the Junior Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.

Responsibilities             

  • The Junior Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
  • Junior Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
  • Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
  • Keeping the Account Supervisor and Account Executives updated on both internal and external initiatives on a regular basis
  • Plan, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
  • Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
  • Assists in the development of marketing and advertising strategies, including gathering and analyzing information.
  • Train and provide accurate direction to Account Coordinators
  • Leads project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
  • Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
  • Writes and proofs all Client facing documents published by the Agency
  • Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
  • Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
  • Miscellaneous projects, as assigned

 

Requirements

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • Advertising Agency experience is required
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • Ability to develop detailed plans and assist in running team meetings, identify and resolve issues manage risk
  • Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
  • Excellent organizational and time management skills
  • Positive outlook and good interpersonal skills
  • Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems

 

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Job ID
4504
Title
Jr. Account Executive
Location
Fort Lauderdale, Florida
Posted
06 Sep 2023

Job Description

Overall Objective

Junior Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. Junior Account Executives are instrumental in the development and implementation of new initiatives.

It is the objective of the Junior Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.

Responsibilities             

  • The Junior Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
  • Junior Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
  • Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
  • Keeping the Account Supervisor and Account Executives updated on both internal and external initiatives on a regular basis
  • Plan, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
  • Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
  • Assists in the development of marketing and advertising strategies, including gathering and analyzing information.
  • Train and provide accurate direction to Account Coordinators
  • Leads project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
  • Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
  • Writes and proofs all Client facing documents published by the Agency
  • Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
  • Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
  • Miscellaneous projects, as assigned

 

Requirements

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • Advertising Agency experience is required
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • Ability to develop detailed plans and assist in running team meetings, identify and resolve issues manage risk
  • Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
  • Excellent organizational and time management skills
  • Positive outlook and good interpersonal skills
  • Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems

 

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Job ID
3302
Title
Manager, Paid Social Media
Location
Fort Lauderdale, Florida
Posted
25 Apr 2024

Job Description

Overall Objective

The Manager, Paid Social is responsible for applying highly analytical and quantitative approaches to deliver campaign performance, taking financial risk, and assisting the Media and Client Service teams in managing client relationships.

 

Responsibilities:

Campaign Development/Execution:

  • Paid social optimizations (proactive and reactive)
  • Act as the liaison with our agency partners – Facebook, Snapchat, Pinterest, LinkedIn, YouTube, Tik-Tok, and others
  • Forecasting and opportunity/gap analysis
  • Campaign management tools, including bid rules/management
  • Advanced search engine or social knowledge
  • Monitoring new search or social trends and products and evaluating application to client
  • Research tools/competitive analysis
  • Budget/pacing and billing
  • Management of third-party social platforms

 Leadership:

·         Drive paid social strategy and associated tactics to meet client’s goals, working closely with account lead(s)

·         Effectively manage and develop junior team members (mentoring, training, etc.)

·         Prioritize and manage quarterly priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team

·         Ability to problem solve, such as finding solutions for issues not yet attempted

·         Proactively share learnings and best practices across the organization

·         Establish oneself as an expert within their functional department and client team

·         Identify ways to improve team efficiency and effectiveness, such as new processes

·         Bring new proactive ideas to help meet client goals and grow business

 

Communication:

·         Ability to consult/educate/negotiate with clients and agency partners

·         Effectively communicate paid media insights, reporting, trends, and new initiatives to client/agency partners and vendors (as Social has ownership of the vendor relationships)

·         Help educate client team on latest trends, best practices, technologies, etc.

 

Requirements

  • Bachelor’s Degree in Advertising, Marketing, Business or related field
  • 5+ years’ experience in Paid Social Media Marketing
  • Experience in negotiating and constructing Social Media plans, with understanding of planning, buying and activation
  • Experience buying ads social media platforms (Facebook, Twitter, Tik Tok, Google +, Instagram, Snapchat, Pinterest, etc.)
  • Experience working with paid social ad-buying platforms, third party ad-servers, and CRM data platforms is preferred
  • Understanding of advanced analytics and performance media
  • Be passionately in tune with latest social media developments, online behaviors, and trends.
  • Experience with social media management & social listening tools
  • Proficiency in MS Word, Excel, PowerPoint, Keynote
  • Exceptional verbal and written communication, multi-tasking, networking, time management, and interpersonal skills
  • Urgency and a strong attention to detail, specifically with regards to written communication
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Job ID
4905
Title
Media Analyst
Location
Fort Lauderdale, Florida
Posted
16 Feb 2024

Job Description

This role will be the liaison between our Strategic Marketing Intelligence Group and our Media Division to encourage technological and fluid growth for our clients. The Marketing Scientist will provide accurate, timely data and insights for clients and internal stakeholders across the Agency. Participate in meetings regularly with account services and clients to assess media performance and to identify and implement improvements. They will Improve, execute, and effectively communicate significant analysis and insights that identify meaningful trends and opportunities across the business.

 

 

Responsibilities: 

  • Create actionable roadmaps for improving how data is presented and explained to clients 
  • Help develop and organize KPIs in line with business needs 
  • Conduct full lifecycle of analytics projects (including pulling, manipulating, and exporting data) from Microsoft Power BI and other third-party data sources 
  • Proactively analyze data to answer key questions for clients and investigate and communicate which areas need improvement  
  • Prepare, analyze, and summarize analytical results by creating reports and flowcharts 
  • Evaluate KPIs, provide ongoing reports, and recommend business plan updates 
  • Analyzing data and drawing insights on how to improve membership and spend media dollars efficiently 
  • Exporting, organizing, and presenting analytic data to clients on a weekly basis 
  • Managing (3) Annalect India team members who process 4 primary types of reports for the top 13 clients on a monthly basis 
  • Managing (1) junior analyst, that assists with market research, pulling data from Power BI, and manipulating data using Microsoft Excel and other third-party applications 
  • Make recommendations and improve current reporting structures/frequency to best suit the clients current and future needs 
  • Provide internal analytic support and insights for account services, media teams, and POD leads  

 

Qualifications:

  • Bachelor’s Degree in Analytics, BI, MIS, Math, Statistics, Computer Science or similar
  • 5+ years of paid media experience at an agency or in-house, with demonstrated experience managing large-scale, cross-channel media campaigns and budgets for brands
  • Extensive experimentation knowledge and mindset with a proven track record of executing A/B tests, optimizing campaigns, and translating data into insights
  • Strategic and analytical thinker, with proficiency in SQL and media analytics and tracking platforms
  • Experience with Python, BI reporting (i.e., Chart.io, Looker, Tableau) and databases (dimensional and relational), including data ingestion and transformation.
  • Adapt at building cross-functional relationships and establishing influence with both internal and external partners
  • Knowledge of marketing tech stack and digital data technologies (DMPs, GA, pixel tracking)
  • Transform data into a digestible and presentable story based on the audience
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Job ID
4692
Title
Sr. Media Buyer
Location
Fort Lauderdale, Florida
Posted
13 Jun 2024

Job Description

Overall Objective

Coordinate media buying efforts of accounts including research, planning, buying and posting all facets of market/accounts on a local and national level.

 

Responsibilities 

  • Negotiate, implement, and steward the media buys with broadcast television/cable and radio media for accounts within an assigned group of markets.
  • Proficient in buying all broadcast mediums including top 10 markets.
  • Negotiate best pricing and ratings/impression estimates.
  • Obtain pre and post log times to ensure buys are running correctly.
  • Monitor buys in progress, manage the day-to-day media schedules, arranges for makegoods and credits.
  • Maintain strong relationships with local Account Executives and Managers
  • Keeps up with industry news, methodology and metric changes and market trends and innovations.
  • Negotiates added value.
  • Evaluates sponsorships and sports packages
  • Executes all Media plans while adhering to established budgets, goals and timelines.
  • Clearly and accurately communicates orders and changes to media vendors.
  • Responsible for the post-buy results of all buys and receipt of underdelivery.
  • Collaborates with accounting and media team members and media planners to resolve media billing issues.
  • Maintaining station relationships
  • Spend time with senior members of buying team, learning and growing skills such as presenting strategic media buys to clients
  • To stay current with buying tools and resources.
  • Delegate appropriate workload to Media Assistant through Media Supervisor approval
  • Help train junior staff members

 

 Requirements

  • 5+ years previous experience as a media buyer or assistant media buyer
  • Ability to buy top 10 markets and/or complex buying assignments
  • Proficient in research such as Qualitative, Quantitative, Trends, Hour-By-Hour day part planning, Zip code analysis
  • Strong analytical skills and problem-solving abilities
  • Ability to plan/negotiate strategic media recommendations
  • Marketplace expertise. (market conditions, strength of stations, season of viewership patterns, methodology changes)
  • Proficient in media tracking and accountability tools
  • Proficient use on Agency buying software (Freewheel/Medio Ocean) and other buying resources a plus (SQAD, Comscore, Nielsen)
  • Strong verbal and written communication skills, with well-developed telephone skills: outgoing and comfortable relating to people.
  • Self-motivated, a desire for challenge and ability to work with minimal supervision
  • Good computer skills, and proficient in Microsoft 365 and Teams
  • Possess/portray a strong positive, professional attitude at all times and work effectively in a team environment
  • Highly dependable, organized and detail-oriented, great focus
  • Skilled in prioritizing and adapting to new projects throughout the day with ability to prioritize and manage multiple projects simultaneously. Ability to work in an environment of fast-paced change while maintaining focus
  • Excellent at meeting deadlines with the ability to work well under pressure
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Job ID
5173
Title
Sr. Paid Social Buyer
Location
Fort Lauderdale, Florida
Posted
25 Apr 2024

Job Description

Overall Objective

We are looking for a highly motivated individual with an acute attention to detail, highly organized, strong problem-solving skills, and proficiency in MS Excel to join our rapidly growing Paid Social team. The Sr. Paid Social Buyer works closely with Digital Media, Account Services, and Analytics teams to execute paid social media campaigns from start to finish and manage and exceed client KPI’s.

Responsibilities

  • Owns the paid social buys across multiple social media platforms including campaign builds, activation, pacing according to plans, recommending mid-flight optimizations, executing optimizations, reporting and responding to ad hoc requests from their Sr. Director/client team.
  • Work with client teams and senior members of the Paid Social team to analyze and provide recommendations for optimizations to ensure optimal performance and client ROI.
  • Attend internal and client meetings, and clearly communicate complex topics and updates in a concise manner to both internal team members, and to client teams.
  • Work to ensure all campaign builds are QA’d prior to launching including being a QA’er for other team members.
  • QA assets from client teams (Planning and Account services) including media plans, insertion orders and creative assets.
  • Extract and deliver data driven insights, both qualitative and quantitative, for client reports throughout the life of the campaign; identify optimization opportunities to implement both in real-time and long term.
  • File all insertion orders for campaigns and work with Planning teams to ensure accuracy.
  • Monitor performance of campaigns daily and alert the team of any issues regarding delivery or performance
  • Work towards understanding the client's brand and business including industry trends and seasonality.
  • Proactively monitor campaign activity for delivery, ad quality and performance.
  • Build and evolve relationships as the primary point of contact with media partners and internal teams (Account, Audience and Analytics).
  • Demonstrate proficiencies across key social platforms with an understanding of each of their capabilities, strengths, and advantages in the social space.
  • Perform A/B tests of creatives, audiences, copy etc., providing analysis of results, next steps and recommendations.
  • QA the work of junior staff members providing actionable feedback.
  • Participate in the mentoring and training of junior staff members.
  • Contributes to department processes and POVs.

 

Requirements

  • Bachelor’s degree in related field
  • 3-5 years of performance based, e-commerce preferred, Paid Social Marketing experience across Meta (Facebook and Instagram), Snapchat, TikTok, Pinterest, Linkedin, and X.
  • Understanding of the social media landscape and consumer behaviors in the space
  • Current paid social certifications (desired).
  • Analytical mindset with strategic, critical thinking skills. Strong problem solver who can conceive and create creative solutions to challenges.
  • Data-driven and results orientated.
  • Demonstrates a strong work ethic, time management skills and strong organizational skills. Able to be agile and deal with ambiguity.
  • Excellent communicator, able to clearly explain complex topics in a concise manner to internal and client teams.
  • Proficiency in MS Word, MS Excel, and MS PowerPoint.
  • Excellent attention to detail
  • Excellent verbal, written and interpersonal communication skills
  • Ability to work independently and as part of a team
  • Self-aware and able to demonstrate accountability
  • Ability to manage multiple projects simultaneously while meeting deadlines.
  • Ability to anticipate the needs of stakeholders.

     

 

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Job ID
5037
Title
Sr. Project Manager / Scrum Master
Location
Fort Lauderdale, Florida
Posted
25 Mar 2024

Job Description

Overall Objective

Within the Agile Scrum framework, the PM/SM functions as a primary manager and owner for the prioritization, specification, and end-user acceptance testing of assigned software and website projects. The role also works closely with key stakeholders to understand and document project scope and convey that vision to the scrum teams.  It’s the PM/SM’s responsibility to help define product features and enhancements while also grooming and prioritizing the development teams’ backlog of work.

 

Responsibilities       

  • Represent the interests and needs of key internal and client stakeholders.
  • Proactively set, communicate and manage expectations with stakeholders regarding timelines, release dates, deliverables, system issues and technical resolutions.
  • Help create, communicate and manage detailed project scope and business requirement documents related to system features, enhancements and bug resolutions.
  • Support the scrum team’s use of business requirements and scope documents to execute development sprints.
  • Independently develop and manage against project plans and timelines.
  • Plan and schedule team member assignments and activities based on skill set and need.
  • Proactively identify project risks and develop mitigation plans to address them.
  • Coordinate with the QA team to ensure tests adequately cover requirements.
  • Coordinate end user acceptance tests with stakeholders.
  • Identify project risks and collaborate with team members to prevent or mitigate them.
  • Support production system monitoring and maintenance plans to ensure the agency meets applicable service level agreements.
  • Coordinate new product and feature roll-out and training to the user community.
  • Act as a subject matter expert and provide internal and external technical troubleshooting.

 

Requirements:

  • Bachelor’s degree in Business Administration, Computer Science, Information Systems or related field. 
  • 5+ years of proven IT Project Management and/or Agile software development.
  • Project Management Certification (PMP) and/or Business Analyst Certification (PMI-PBA) preferred.
  • Familiarity with Jira, Confluence and Workfront a plus.
  • A strong understanding of software development fundamentals.
  • Excellent facilitation, writing and inter-personal communication skills with people at all levels of an organization.
  • Proven ability to manage multiple tasks while working independently with the common sense to escalate issues when necessary.
  • Strong attention to detail and a sense of urgency and commitment to get the job done in a timely and accurate manner resulting in high quality results.
  • Proficiency with MS Office Suite and MS Project with the ability to self-learn new computer systems quickly.
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Job ID
3452
Title
Traffic Specialist
Location
Fort Lauderdale, Florida
Posted
29 May 2024

Job Description

AUTHORITY:

  • ·       The Traffic Specialist reports directly to the Traffic Director. This position manages efforts within the traffic department to maintain traffic responsibilities and various tasks. The Traffic Specialist is typically assigned Regional and Auto clients. The Traffic Specialist makes decisions within the scope of current policies and procedures. Approval is usually necessary when deviating from routine practices and when necessary, work is reviewed by the Traffic Supervisors.

OVERALL OBJECTIVE

  • ·       The Traffic Specialist objectives are to manage group efforts within the traffic department, follow and suggest workflows, manage production materials, and release broadcast materials to television & radio stations while tackling additional tasks required by department. Traffic Specialist are expected to provide guidance to the Traffic Coordinators as well as support the traffic team and agency partners.

ADMINISTRATIVE

  • ·       Support traffic team members (particularly the traffic coordinators).
  • ·       Mentor and train agency employees, as needed.
  • ·       Advocate for change that facilitates efficiencies and effective communication.
  • ·       Introduce process improvements to maintain and/or increase efficiencies.
  • ·       Develop new ideas and communicate these ideas.
  • ·       Exercise logical judgement when certain matters arise.
  • ·       Remain flexible when resolving conflicts with minimum supervision.
  • ·       Support team members to process required tasks.
  • ·       Review work created by Traffic Coordinators. Not limited to traffic instructions, distribution orders, basic estimates, purchase orders, processing invoices, etc.
  • ·       Support agency and team members when required. Not limited to traffic inquires, estimating, station discrepancies and new or current workflows/tasks.

PRODUCTION

  • ·       Process and monitor production scripts as they apply to assigned accounts.
  • ·       Remain the liaison between MINDTRIC, agency departments and station partners.
  • ·       Continually support team members to coordinate timely commercial approval and broadcast material deliveries.

TRAFFIC

  • ·       Collaborate with various departments to deploy suitable traffic instructions.
  • ·       Communicate with media planners, media buyers and station sales reps to properly schedule commercials
  • ·       Support client activity, as assigned.
  • ·       Update/Maintain Traffic & Production status in agency job management system, as needed.
  • ·       Create distribution orders via agency/client selected vendors and workflow.
  • ·       Manage sister stations to ensure distribution cost efficiencies.
  • ·       Deliver monthly COOP scripts to stations in a timely manner.
  • ·       Maintain traffic confirmations for assigned accounts.
  • ·       Review upcoming media buys for assigned and back up clients.
  • ·       Provide storyboards, scripts, WIP, and final clearance for Network clients.

TEAM RESPONSIBILITIES 

  • ·       Effectively interact with agency members and external vendors.
  • ·       Guide team members to successful completion of required tasks.
  • ·       Process Dub Requests.
  • ·       Respond to station emails.
  • ·       Maintain station email contacts for traffic schedules as well as COOP delivery.
  • ·       Review and reply to traffic and media discrepancies.
  • ·       Report media discrepancies immediately to the Traffic Supervisor.

 

REQUIREMENTS

  • ·       Regular and consistent punctual attendance.
  • ·       Demonstrate flexibility with the skill to work in a constantly changing environment.
  • ·       Display strong organizational and time management skills.
  • ·       Flexible to arrive early or work late to support clients, traffic team and/or Supervisors.  
  • ·       Exhibit a positive attitude in a cooperative and professional manner.
  • ·       Ability to learn new systems, set priorities and multi-task in a fast-paced environment.
  • ·       Learn to be proficient with agency systems but not limited to:

o    WorkFront (project management)

o    D365 (financial)

o    SBMS & DDS (media buys)

o    sTraffic & Mediaocean (traffic)

o    Extreme Reach & Yangaroo (distribution vendor)

o    MediaVu & ThinkTv (network clearance)

  • ·       Unexpected daily tasks and assigned additional duties as they arise.
  • ·       Proficient in Microsoft Office suite.
  • ·       Reprioritize and manage additional duties as unexpected tasks arise.

 

The responsibilities are many, various, and not limited to those written in this document.