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Agile? Collaborative? Passionate about your career?
This could be the place for you.
Check out available positions.

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Job ID
5052
Title
Account Coordinator - Ad Agency
Location
Fort Lauderdale, Florida
Posted
02 Jun 2023

Job Description

You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded".

You’ve spent time trying to breakdown ads, figuring out what drives people to purchase, and what makes them brand loyal. You’re passionate about marketing and advertising, risky in all the right ways, but keep a level head. You can quickly adapt to change, while maintaining composed. You love working with people, laughing, and having fun!

Responsibilities

  • The Account Coordinator assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns
  • Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements
  • Supports Supervisor and Account Executives on opening and tracking of all jobs directed to Traffic, Creative, Media, Broadcast and Social Media teams
  • Leads and supports projects by managing timelines, processing job orders and working collaboratively to meet Client deliverables
  • Assists in proofing and compiling materials for internal and Client meetings
  • Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
  • Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
  • Manages all billing with the Client and internal accounting team
  • Administrative support for booking travel and scheduling meetings
  • Assists with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance
  • Participates in brainstorming sessions with Strategy & Creative teams

Requirements

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • College internship with exposure to Agency & Account Services highly preferred.
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality.
  • Ability to manage multiple tasks while working independently
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
  • Positive outlook and good interpersonal skills
  • A “DO IT NOW” mentality

#LI-DNI

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Job ID
4908
Title
Account Executive - Ad Agency
Location
Fort Lauderdale, Florida
Posted
19 Jul 2023

Job Description

You love advertising! You love working on iconic brands like Kay Jewelers, Yuengling, McDonald's, AutoNation, Planet Fitness, Five Below, JetBlue, and others. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded". You have a level head, real world experience and the ability to combine these two sides to deliver client solutions that make you and your bosses proud. And our client successful.

If you love working with talented people, who love to laugh, and having fun, come be our next Account Executive. 

Responsibilities

General

  • Assist with multiple projects, ranging from minor tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
  • Maintain direct contact with the Client and represent the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
  • Coordinate and communicate relevant project information to the team to ensure that the outcome addresses the Client’s business requirements while demonstrating creativity and business logic, in addition to being on time and on budget.
  • Lead, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
  • Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
  • Assist in the development of marketing and advertising strategies and plans, including gathering and analyzing client, industry and competitor information.
  • Train and provide accurate direction to Account Coordinators & Jr. Account Executives.
  • Lead project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
  • Quality Assurance of Client assets for job processing (ad unit specs, copy, images, files, scripts, storyboards, spots, approvals, versioning and legal compliance).
  • Proof all Client facing documents published by the Agency
  • Update and manage internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attend relevant internal and Client meetings and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Possess/portray a strong positive, professional attitude at all times and work effectively in a team environment.

Project Management

  • Collaborate with multiple Agency teams (Creative, Media, Traffic, Studio, Social, Digital) to identify deliverables, assess scope, build timelines, define processes and assign stakeholders
  • Manage internal and external status documents to track project process
  • Troubleshoot tight deadlines and hold others accountable for deliverables
  • Assist in planning broadcast and social content shoots with producers, creative and studio teams
  • Communicate progress and challenges in a timely and succinct way
  • Open creative jobs inclusive of briefs, mandatory inclusions, budgets, brand tone, campaign objectives and timelines/go live dates. Activate change logs and revisions in a timely and accurate manner
  • Monitor production timetables and ensures each milestone is met and addressed, keeping Clients and internal teams apprised of process and timeline ramifications.
  • Ensure all creative has passed through proper approval and legal channels prior to implementation
  • Create and maintain project budgets and billing documents

Integrated Campaign Development

  • Conduct and compile industry and competitive research
  • Work with Media Planning and the Account Team in development of monthly, quarterly and annual integrated media plans
  • Monitor flight and launch dates for all channels in all markets (Broadcast, Digital, Social, OOH, Print and emerging channels.)
  • Manage estimates and billing with Account Coordinator to ensure accuracy and timely invoicing
  • Provide nightly updates informing Account Supervisor of top level status of Client deliverables and key initiatives
  • Assist with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance
  • Participate in brainstorming sessions with Strategy & Creative teams

 

Requirements

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • 2-3+ years experience as an Account Coordinator or Account Executive or related role in an advertising or marketing agency
  • General knowledge of traditional and Digital Media experience is highly preferred 
  • Candidate should be familiar with Agency & Account Services 
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • Ability to develop detailed plans and assist in running team meetings, identify and resolve issues and manage risk
  • Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
  • Excellent organizational and time management skills
  • Positive outlook and good interpersonal skills
  • A “DO IT NOW” mentality
  • Understanding of the Client’s industry and business. Ability to build relationships and gain trust.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
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Job ID
4878
Title
Assistant Digital Media Planner
Location
Fort Lauderdale, Florida
Posted
02 Jun 2023

Job Description

You were born to be in advertising! You love a challenge. You have a passion for delivering what clients want. You know how to solve a multitude of problems, but you don’t have multiple personalities. You are, as your mom tells her friends, "well rounded".

You've asked yourself, "Why did I get that ad?".  You're curious about how an advertisement found you, 2 seconds after you spoke to a friend about something similar.  You're a master of all things Tik Tok, Instagram Snapchat, Facebook, and have a knack for how digital and social platforms should advertise. You love working with people, laughing, and having fun! If this is you, come be our next Assistant Digital Media Planner.

Responsibilities

  • Help in the conception, creation and delivery of innovative, well-targeted, business-building marketing solutions across a variety of digital media to meet or exceed client objectives
  • Work with media vendors and negotiate rates
  • Maintain status reports on all interactive media initiatives
  • Assists in the development, negotiation, implementation, tracking, reporting and optimization of online media buys
  • Analyzes reports and works with the Digital media team and media planning team to recommend needed optimization and changes
  • Completes the proposal, purchase and implementation of the developed plan i.e. RFPs, creating insertion orders, follow up on signatures
  • Review vendor media kits, provide POVs and maintain vendor database
  • Communicates day to day digital media related needs and outstanding project tasks to the account service team, project manager and traffic teams for any interactive media campaigns
  • Assist with competitive reporting projects and site/network rankers for campaigns
  • Assists the digital team in staying abreast of emerging trends and communicating innovative, business-building new media recommendations
  • Reads and selects articles to include in our research archive and send to team weekly
  • Works with traffic to ensure proper tagging of campaign as it will reflect reporting
  • Maintain campaign timelines relating to media deliverables
  • Supports the Digital media team to ensure that mobile, SEO, SEM, Social, and other local elements are part of the overall plan and reaching the originally defined media objectives
  • Processes invoices, maintains finance chart on invoices and campaign finances to ensure that media vendors are paid properly and on time (including partner companies)

 Requirements:

  • Bachelor’s degree in related field or equivalent work experience
  • Internship in a full service agency in the area of interactive marketing preferred
  • Effective writing skills
  • Basic knowledge of interactive media concepts and methodologies
  • MS Office: Internet Explorer, Excel, Word and PowerPoint
  • Presentation skills and experience are highly desirable
  • Familiarity with one or more of the following media planning tools is desirable: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, Strata and Simmons
  • Third-party ad serving, tracking and reporting expertise (e.g. Double-click)
  • Experience or related intern assignments in retail, restaurant, franchisee operations or Interactive advertising is highly desirable
  • Employed at or intern role at full service agency is highly desirable

#LI-DNI

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Job ID
3975
Title
Associate Director, Brand Strategy
Location
Fort Lauderdale, Florida
Posted
18 Sep 2023

Job Description

The Associate Director, Brand Strategy plays a vital role in developing business solutions and marketing campaigns for a range of products and services. This position’s role is to combine the attitudes and interests of consumers, clients and creatives to help produce effective creative solutions and executions. Acting as strategic authority within an agency, the Associate Director, Brand Strategy uses expertise, experience and judgment, research and analytics to formulate critical insights. These include identification of ideal audiences, optimum methods of communication, compelling messaging and the like. They combine market data, qualitative and quantitative research (both primary and secondary) and product knowledge within a core proposition to enable creative and other teams to produce marketing ideas that address defined business problems. With increasing public awareness of marketing strategies, a key challenge is to develop innovative ways to reach consumers. The Associate Director, Brand Strategy works closely with the Research Director to ensure all research conducted on behalf of clients is effectively designed and executed.

 

Responsibilities:

  • Understand Company, Competitive, Cultural, Consumer, and Category insights
  • Secondary and Syndicated research mining and analysis
  • Analyzing competitive research (secondary, qualitative and quantitative), analytics and trend analysis
  • Collaboration with Strategy & Analytics teams to develop business, marketing and communication strategies that are fueled by customer insight.
  • Brand positioning development and creative insight resulting in communications that resonate with target audiences
  • Monitoring and interpretation of cultural and social trends relative to the clients’ businesses
  • Meeting the client or prospect to learn the background to the brand and advising on possible approaches or adaptation of approach to the target market
  • Providing the creative team with a clearly defined brief that contains concise information on the product, audience and strategy enabling them to develop creative ideas that may be applied to a variety of media channels that will promote the idea most effectively
  • Analyzing and interpreting customer response and sales data in order to evaluate the effectiveness of messaging and campaigns

 

Qualifications:

  • Education and experience equivalent to a Bachelor's degree in English, marketing, anthropology, sociology, psychology or other social science; supplemented with strategic planning, research and study design experience.
  • 5-7+ years of relevant experience
  • Team leadership skills
  • Understanding of traditional, as well as modern primary research methods
  • Ability to translate research and analytics to insights
  • Exceptional communication skills
  • Must be able to travel both domestic and internationally as necessary
  • Overall, the successful candidate will be curious and creative in their approach to problem solving

 

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Job ID
5100
Title
Brand Strategist
Location
Fort Lauderdale, Florida
Posted
18 Sep 2023

Job Description

Overall Objective
The Brand Strategist will provide critical input that will help develop business solutions and marketing campaigns for a range of products and services. They are largely responsible for doing primary and
secondary research to gather information and insights that will contribute to creative briefs, trend reports, thought leadership, business solutions and client presentations. They will play an important role helping the brand strategy account lead develop a point of view based on the 4cs (culture, consumer, category, and competition). They will be curious and proactive always searching for the latest trends, information and insights that will keep the account abreast of the business, consumer, and cultural context that will keep the brand competitive and relevant. They will become fluent in the agency tools and be a go-to source for senior strategists who require reports and outputs from those tools.

Responsibilities
• Find the information and insights that will form the 4cs: Company, Category, Cultural and Consumer insights
• Secondary and Syndicated research mining and analysis
• Monitoring cultural and social trends relative to the clients’ businesses and the industry as a whole
• Conduct competitive research and develop reports that show how the competition is positioning itself and interacting with consumers.
• Well-versed in social media (TikTok, Meta, Instagram X, etc.) and able to bring forth the latest trends and insights.
• Work closely with the strategy and research lead across accounts to complete tasks that will input into the final product
• Become an expert on the agency tools and be a go-to source for the information they provide.
• Have strong PowerPoint, Keynote, Excel skills and able to create or elevate reports.
• Assist in departmental administrative tasks
• Be curious and proactive with a positive can-do attitude.

Qualifications
Education and experience equivalent to a Bachelor's Degree in English, marketing, anthropology, sociology, psychology or other social science; supplemented with strategic planning, research and
study design experience.
• 3-5+ years of relevant experience
• Ability and desire to collaborate with cross-functional
• Understanding of traditional and modern primary research methods
• Exceptional communication skills
• Fluent in PowerPoint, Keynote, Excel and other programs required to create presentations and reports
• Must be able to travel both domestic and internationally as necessary
• Overall, the successful candidate will be curious and creative in their approach to problem
solving

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Job ID
5064
Title
Business Insights Director
Location
Fort Lauderdale, Florida
Posted
19 Jun 2023

Job Description

Working closely with Agency Leadership, McDonald’s Franchisees and Field teams, the Business Insights Director delivers projects of the highest strategic relevance to McDonald’s. As an individual contributor, they play a critical role in setting, executing, and analyzing our multi-year business performance; interacting with key stakeholders, including our owner-operator and corporate clients.

The ideal candidate should possess both technical and business knowledge with ability to organize and present complex/raw data in a way that tells a compelling story, provides actionable insights and drives business decisions.

As a Business Insights Director, you will play a key role in using analytics to develop insights and drive strategic decisions impacting billions of dollars of McDonald’s business. This is a highly visible role within the agency and with our clients. Reports directly to the VP of Business Insights with a dotted line report to a designated Account Director.

 

Responsibilities: 

  • Use multiple analytics and insights techniques to evaluate business performance and identify growth opportunities for the individual geographies 
  • Craft compelling narratives and deliver presentations around business performance that educate constituents on future trends and momentum in the marketplace
  • Build relationships and act as a trusted advisor to multiple stakeholders and cross-functional partners, including Agency leadership, Field Office Business Insights and Marketing personnel, Account Directors and Franchisees
  • Play a lead role in the planning process, collaborating with Agency account leads, Strategy team and Franchisees to set the strategy for a multi-billion-dollar geography of McDonald’s   
  • Develop monthly, quarterly, and annual projections, combining analytical techniques with insights about the market-place and internal initiatives
  • Analyze marketing programs pre/post to help quantify business impact and determine future viability
  • Work closely with the strategy team to uncover key insights that will help to drive the marketing plan for individual business units
  • Explain business performance through compelling stories that focus on understanding consumer needs, wants and behavior
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Job ID
4547
Title
Digital Media Planner
Location
Fort Lauderdale, Florida
Posted
02 Jun 2023

Job Description

The Digital Media Planner plans, negotiates and executes digital media campaigns for assigned client accounts. This position will have responsibility to manage day-to-day planning and analysis while maintaining strong relationships with media vendors, clients and partner agencies. The responsibilities are many, various, and not limited to those written in this document. These responsibilities must be directed continuously toward maintaining exceptional service to the client and providing timely deliverables, i.e., Media Plans, Point-of-Views (POVs), and related media analyses.

Responsibilities

  • Work alongside offline Integrated media planning and buying teams to provide digital insight for objectives and strategies applied to overall client media plan; Plan digital media campaign strategy in tandem with traditional media team
  • Research, plan, execute and manage performance reporting and analysis/optimization efforts for digital media campaigns that may include most or all of the following: Digital Display (both rich and standard executions), Online Radio, Online Video, Mobile Display, Online Gaming
  • Work alongside paid search and SEO teams to manage internal communications, performance reporting and budget allocation for assigned accounts
  • As directed and overseen by the Digital Media Supervisor, responsible for organizing, implementing and controlling the day-to-day media planning development process including coordination among assistants
  • Oversee and train assistant level employees for the support-level work they perform and also help guide their overall growth and development
  • As directed and overseen by the Digital Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service personnel as well as performance reporting delivered and presented to client on regular basis, often weekly
  • Use digital media tools and resources as needed to research and plan client campaigns, including competitive analysis (using TNS/Kantar) and site traffic and demographic concentrations (Comscore)
  • For all assigned accounts, manage client media billing approval and invoice reconciliations; Issue IATB documents for client approval and insertion orders from EAS/Landmark for all managed digital media buys

Requirements

  • Bachelors degree in business, marketing, advertising or equivalent
  • 2+ years media planning experience as an Assistant or Jr. Planner/Planner; needs to have been in digital planning capacity
  • Demonstrated presentation and writing skills
  • Experience negotiating with and managing digital vendors
  • Experience evaluating and recommending strategy and placements for digital campaigns
  • Proficiency with MS Office: Outlook, Excel, Word and PowerPoint
  • Experience in retail, restaurant and/or franchisee operations is highly desirable
  • Full service agency experience preferred, but not required
  • Working knowledge of various ad servers (Atlas, DoubleClick, Sizmek)
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Job ID
4504
Title
Jr. Account Executive
Location
Fort Lauderdale, Florida
Posted
06 Sep 2023

Job Description

Overall Objective

Junior Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. Junior Account Executives are instrumental in the development and implementation of new initiatives.

It is the objective of the Junior Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.

Responsibilities             

  • The Junior Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
  • Junior Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
  • Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
  • Keeping the Account Supervisor and Account Executives updated on both internal and external initiatives on a regular basis
  • Plan, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
  • Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
  • Assists in the development of marketing and advertising strategies, including gathering and analyzing information.
  • Train and provide accurate direction to Account Coordinators
  • Leads project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
  • Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
  • Writes and proofs all Client facing documents published by the Agency
  • Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
  • Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
  • Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
  • Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
  • Miscellaneous projects, as assigned

 

Requirements

  • Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
  • Advertising Agency experience is required
  • Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
  • Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
  • Ability to develop detailed plans and assist in running team meetings, identify and resolve issues manage risk
  • Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
  • Excellent organizational and time management skills
  • Positive outlook and good interpersonal skills
  • Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
  • A strong sense of urgency and commitment to get the job done quickly and with high quality
  • Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems

 

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Job ID
5096
Title
Manager, Content Strategy
Location
Fort Lauderdale, Florida
Posted
18 Sep 2023

Job Description

Overall Objective:

The Manager, Consumer Experience & Content Strategy collaborates with creative, strategy, analytics, and technical teams. They must be well versed in consumer experience insights and content creation best practices and principles. This position creates compelling content that resonates with the target audience and distributes content that effectively drives results for our clients.

 

Responsibilities:

  • Audit, develop, and execute social media growth strategies – optimizing and scaling the performance of existing channels; testing, analyzing, and optimizing new ones
  • Develop content and community management strategies across select client accounts
  • Manage the day-to-day operations of owned social media platforms; posting engaging, on-brand and channel appropriate content that drives follower growth and fulfills clients’ overall social media goals
  • Own and manage content calendar creation to ensure content that is on brand and aligned with client strategies & business goals
  • Develops creatively inspiring content for a range of digital and social channels
  • Provide strategic and innovative recommendations for creative campaign concepts, influencer activations and partnerships to be executed on clients’ social platforms
  • Utilize data to garner macro and micro insights to guide decision-making
  • Capable of analyzing social metrics for report development and make forward recommendations based on insights
  • Collaborate with Creative and Experience Strategy teams to create meaningful customer experiences, interactions, and visual design
  • Provides oversight and general direction to Content Designers and Copywriters to help them create effective content in an efficient manner
  • Continuously monitor and report on social media trends and emerging platforms; identify opportunities to strategically integrate these into our clients’ channels
  • Demonstrates industry expertise while collaborating with leadership of other Agency departments

 

Requirements

  • Bachelor’s Degree in Advertising, Marketing, Business or equivalent industry experience
  • 3-5 years’ Agency experience or in Social or Content Strategy
  • Has successfully launched multiple integrated campaigns where content strategy directly influenced the concept(s)
  • Immersed into culture and trends whether personally and/or professionally
  • Knowledgeable in all social platforms and content best practices, including TikTok, and easily adaptable & eager to master emerging platforms
  • Strong communication, organizational, and problem-solving skills. Comfortable and confident leading cross department teams, brainstorms, and projects forwards
  • Understanding of paid social principles and how organic and paid social can work together
  • Proficiency in video editing and photography a PLUS.
  • Proficiency in Adobe Photoshop, Illustrator, and Acrobat on a Mac OSX platform a PLUS.
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Job ID
4391
Title
Manager, Content Strategy
Location
Fort Lauderdale, Florida
Posted
03 Jan 2022

Job Description

Overall Objective:

The Manager, Consumer Experience & Content Strategy collaborates with creative, strategy, analytics, and technical teams. They must be well versed in consumer experience insights and content creation best practices and principles. This position creates compelling content that resonates with the target audience and distributes content that effectively drives results for our clients.

 

Responsibilities:

  • Audit, develop, and execute social media growth strategies – optimizing and scaling the performance of existing channels; testing, analyzing, and optimizing new ones
  • Develop content and community management strategies across select client accounts
  • Manage the day-to-day operations of owned social media platforms; posting engaging, on-brand and channel appropriate content that drives follower growth and fulfills clients’ overall social media goals
  • Own and manage content calendar creation to ensure content that is on brand and aligned with client strategies & business goals
  • Develops creatively inspiring content for a range of digital and social channels
  • Provide strategic and innovative recommendations for creative campaign concepts, influencer activations and partnerships to be executed on clients’ social platforms
  • Utilize data to garner macro and micro insights to guide decision-making
  • Capable of analyzing social metrics for report development and make forward recommendations based on insights
  • Collaborate with Creative and Experience Strategy teams to create meaningful customer experiences, interactions, and visual design
  • Provides oversight and general direction to Content Designers and Copywriters to help them create effective content in an efficient manner
  • Continuously monitor and report on social media trends and emerging platforms; identify opportunities to strategically integrate these into our clients’ channels
  • Demonstrates industry expertise while collaborating with leadership of other Agency departments

 

Requirements

  • Bachelor’s Degree in Advertising, Marketing, Business or equivalent industry experience
  • 3-5 years’ Agency experience or in Social or Content Strategy
  • Has successfully launched multiple integrated campaigns where content strategy directly influenced the concept(s)
  • Immersed into culture and trends whether personally and/or professionally
  • Knowledgeable in all social platforms and content best practices, including TikTok, and easily adaptable & eager to master emerging platforms
  • Strong communication, organizational, and problem-solving skills. Comfortable and confident leading cross department teams, brainstorms, and projects forwards
  • Understanding of paid social principles and how organic and paid social can work together
  • Proficiency in video editing and photography a PLUS.
  • Proficiency in Adobe Photoshop, Illustrator, and Acrobat on a Mac OSX platform a PLUS.
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Job ID
4895
Title
Media Planner
Location
Fort Lauderdale, Florida
Posted
02 Jun 2023

Job Description

The Media Planner delivers Media Plans, Point-of-Views (POVs), and related media analysis.  The Media Planner is responsible for directing the efforts of Assistant Media Planners as directed by the Supervisor, the Planner is to exercise prudent judgment facilitating the execution and implementation of planning, scheduling, and project development activities.  

Responsibilities

  • Oversee assigned Assistant(s) in the development and implementation of national, regional and local traditional/digital media campaigns, including;
  • Organize, implement and control the day-to-day media planning development process including coordination among assistants.
  • Plan media campaign strategy in tandem with interactive media team
  • Utilize media planning tools (TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, and Simmons), other industry research and clients’ historical media activity reports to develop media plans
  • Work as part of a media planning and buying group, applying media solutions to overall client objectives
  • Work with Interactive media team to integrate interactive objectives and strategies into overall client media plan
  • As directed and overseen by the Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service
  • Monitor media campaigns having periodic campaign performance meetings internally and reporting results to client
  • Work with the Buying team, providing buying specifications, monitor development and review media buys and post-buy analyses
  • Work with Buying to put package on estimate and to manage evaluation process, ensuring that the package is efficient before client presentation
  • Issue insertion orders from BAP for all print/OOH/internet planned for each market
  • Coordinate with the Buying and Account Service teams
  • Understanding of current marketplace conditions,, competitive spending, Media and Promotional Opportunities
  • Manage invoice approval and billing

Qualifications

  • Bachelors Degree in Business, Marketing, Advertising, Communications or related field
  • 2+ years media planning experience as a Junior or Mid-level Planner
  • Proficient in Microsoft Excel
  • Demonstrated presentation and writing skills
  • Experience negotiating with and managing print vendors
  • Experience using most of the following media planning tools: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, and Simmons
  • Experience in working with retail clients is highly desirable
  • Understanding of interactive advertising preferred but not required
  • Full service agency experience preferred, but not required
  • Can Do and Will Do attitude

#LI-DNI

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Job ID
5102
Title
Sr. Accounts Payable Specialist
Location
Fort Lauderdale, Florida
Posted
25 Sep 2023

Job Description

Overall:
The objective of the Sr. Accounts Payable Specialist is to take a leadership role within the department related to the processing of vendor invoices and issuing payments to vendors.


Responsibilities:
• Provide direction to Accounts Payable Coordinators and assist with the resolution of issues related to the processing of vendor invoices.
• Provide training to Accounts Payable Coordinators
• Assist the Accounts Payable Manager with tracking workloads and identifying pending invoice processing that is deadline sensitive.
• Recommend and assist with the implementation of process improvements.
• Ensure that all invoices have been properly approved prior to issuing payments.
• Generate payments to vendors.
• Respond to vendor inquiries and inquiries from different departments.


Requirements:
• 3+ years of accounts payables processing experience
• Proven ability to troubleshoot & resolve transaction processing issues
• Ability to effectively train, coach and mentor other department members
• The proven ability to review and interpret information properly, with a strong attention to detail
• Strong communication skills, both verbal and written
• Strong Microsoft Excel skills
• Experience with an ERP is required, Microsoft Dynamics experience is preferred.