Responsibilities: 

• The Account Coordinator assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns
• Coordinates, activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements
• Supports Supervisor and Account Executives on opening and tracking of all jobs directed to Traffic, Creative, Media, Broadcast and Social Media teams
• Leads and supports projects by managing timelines, processing job orders and working collaboratively to meet Client deliverables
• Assists in proofing and compiling materials for internal and Client meetings
• Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
• Attends relevant internal and Client meetings where appropriate and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
• Quality Assurance of Client assets for job processing: ad unit specs, copy, images, files, legal specifications
• Proofs ad materials, scripts & spots to ensure accuracy, approvals, versioning and legal compliance.
• Manages all billing with the Client and internal accounting team
• Administrative support for booking travel and scheduling meetings
• Assists with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance

Qualifications:

• Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
• College internship with exposure to Agency & Account Services highly preferred.
• Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
• Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
• A strong sense of urgency and commitment to get the job done quickly and with high quality.
• Ability to manage multiple tasks while working independently
• Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
• Positive outlook and good interpersonal skills
• A “DO IT NOW” mentality

Overall Objective

The Account Director is responsible for overseeing a team of staff who manages the day-to-day administration of marketing and advertising initiatives for an assigned client. Taking a hands-on approach, they are instrumental in the development and implementation of new initiatives and assist in the development of marketing and advertising strategies.

Responsibilities

Client Relations:

• Monitor client business daily/weekly to ensure strategy & metrics are successful
• Develop strong relationships with Client(s) responsible for development of advertising programs establishing regular communication to ensure expectations are met
• Anticipate Client needs, keeping the agency in the position of leading vs following
• Counsel with senior level Client(s) on any potential changes
• Keep Agency management informed of status of Client relations, including personnel changes and issues pertaining to Agency performance
• Direct/coach account managers on merchandising marketing/advertising efforts in district meetings and in one-on-one store visits

Marketing / Special Projects:

• Create atmosphere that demands a business-building approach to Client’s business.
• Utilize Agency resources to develop plans to grow business
• Attend monthly marketing/advertising meetings.
• Ensure a written service report covering each meeting is distributed to appropriate Agency and Client personnel
• Present national creative, media plans, promotions, strategies, music, etc. at meetings
• Prepare materials for and participate in meetings, including National creative, media, and promotional plans
• Establish regular competitive reporting for Client review (sales, share SOV).

Requirements

• Bachelors Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
• 5+ years experience as an Account Director or Account Supervisor in a full-service Advertising/Marketing agency
• Possess a thorough understanding of the overall media environment in addition to the Client(s) industry and business
• A strong account management background, including past experience managing client accounts and supervising account teams
• Proven leadership abilities and managerial experience as a disciplined team leader.
• Experience identifying superior business building opportunities
• A strong sense of urgency and commitment to get the job done quickly and with high quality
• Excellent communication skills, both written and verbal, with people at all levels of an organization

Overall Objective

Account Executives are responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients. They are instrumental in the development and implementation of new initiatives and assist in the 360 creation of marketing and advertising plans.

Account Executives are in direct contact with the Client and should maintain the relationship on a daily basis. It is the objective of the Account Executive to secure Client’s confidence as an advertising professional who can support marketing and advertising strategies and initiatives.  Account Executives oversee the day to day work of Jr. Account Executives and Account Coordinators.

General Responsibilities

• The Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations.
•  Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
• Coordinates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget.
•  Keeping the Sr. Account Executive and Account Supervisor updated on both internal and external initiatives on a regular basis
• Lead, organize, activate and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
• Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
• Assists in the development of marketing and advertising strategies and plans, including gathering and analyzing client, industry and competitor information.
• Train and provide accurate direction to Account Coordinators & Jr. Account Executives.
• Lead project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverable
• Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
• Attends relevant internal and Client meetings and proactively contributes to conference reports by compiling notes indicating key points and clear next steps including stakeholders
• Quality Assurance of Client assets for job processing (ad unit specs, copy, images, files, scripts, storyboards, spots, approvals, versioning and legal compliance).
• Proofs all Client facing documents published by the Agency
• Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment

Project Management

• Collaborates with multiple Agency teams (Creative, Media, Traffic, Studio, Social, Digital) to identify deliverables, assess scope, build timelines, define processes and assign stakeholders
• Manage internal and external status documents to track project process   
• Troubleshoots tight deadlines and holds others accountable for deliverable
• Communicates progress and challenges in a timely and succinct way
• Open creative jobs inclusive of briefs, mandatory inclusions, budgets, brand tone, campaign objectives and timelines/go live dates. Activate change logs and revisions in a timely and accurate manner
• Assists in planning broadcast and social content shoots with producers, creative and studio team
• Monitors production timetables and ensures each milestone is met and addressed, keeping Clients and internal teams apprised of process and timeline ramifications.
• Ensures all creative has passed through proper approval and legal channels prior to implementation
• Creates and maintains project budgets and billing documents

Integrated Campaign Development

• Conduct and compile industry and competitive research
• Works with Media Planning and the Account Team in development of monthly, quarterly and annual integrated media plans
• Monitors flight and launch dates for all channels in all markets (Broadcast, Digital, Social, OOH, Print and emerging channels.
• Manages estimates and billing with Account Coordinator to ensure accuracy and timely invoicing
• Provides nightly updates informing Account Supervisor of top level status of Client deliverables and key initiative
• Assists with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance     
• Participates in brainstorming sessions with Strategy & Creative teams

Requirements

• Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
•  2-3+ years experience as an Account Executive or related role in an advertising or marketing agency
• Exposure to Agency & Account Services highly preferred.
• Desire to develop a strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
• Understanding of the Client’s industry and business. Ability to build relationships and gain trust.
• Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
• Ability to develop detailed plans and assist in running team meetings, identify and resolve issues and manage risk
• Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
• Strong sense of urgency and commitment to get the job done quickly and with high quality
• Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
• Excellent organizational and time management skills
• Positive outlook and good interpersonal skills
• A “DO IT NOW” mentality

The Director, Paid Social Media is responsible for directing, planning and implementing social media campaigns. Manage the paid social media team, work collaboratively across the integrated planning teams and provide the guidance, supportand leadership to empower team/departmental success.

Responsibilities: 

• Oversee the development of the Paid Social Media Team
• Drive onboarding of any clientswith a Social Media channelto be activated
• Provide oversight on how to build, scale, and optimize campaigns leveraging best practices
• Either directly manage individual Social-only accounts or work collaboratively as part of a holistic media planning team
• Perform technical auditsfor new and existing businessfor pitches and identification of additional opportunities
• Participate in cross functional training in and outside of the Social Department, collaborating with Digital, Search, Creative, Organic Social and Account Service teams on strategy and results
• Communicate with clients directly or via Account Services around results, tests, and needson a weekly, monthly, or quarterly basis.
• Act as the liaison with our agencypartners – Facebook,Snapchat, Pinterest, LinkedIn, YouTube, Tik-Tok, and others
• Coach the team on writing/testing relevant ad copy, creative assets,and assisting with landing page optimization
• Provide on-going updatesto the department on new Social technology and platforms, as well as evolving best practices in the space
• Develop and document training to assist coaching team members
• Serve as an escalation point for operational and/or client needs

Qualifications: 

• 8-10 years of experience developing strategic Paid Social recommendations and stewarding social media account projects, acting as a client contact
• Deep understanding of advanced analytics and performance media
• Strong familiarity with marketing principles, analytics and concepts
• Exceptionally skilled in Excel and PowerPoint with the abilityto discuss how those functions can or should be applied relative to the Social Media planning process
• Expert in negotiating and constructing SocialMedia plans, with understanding of planning, buying and activation
• Experience buying ads on Facebookand Instagram is crucial, additional platforms preferred
• Exposure to advanced targeting/retargeting tactics in social, used both 1st and 3rd party data
• Experience owning the full social strategy process inclusive of working with partners, clientsand internal stakeholders
• Exceptional verbal and written communication skills; able to confidently present and “sell through” ideas both internally and to Clients, while coaching team members on these skills
• Comfort owning and managing budget/investment levels in SocialMedia across multiple accounts
• Strong experience navigating cross-department relationships
• Leadership and supervisory experience in terms of developing media professionals, including strategic and management skills

Are you passionate about social media strategy and creator culture? Do you love spotting emerging trends, analyzing campaign performance, and collaborating with creators to amplify brand messages? If so, we want you on our team.

About the Role

As a Junior Social Strategist, you'll support the development and execution of social media strategies that drive engagement and results. Working alongside our experienced team, you'll dive into trend analysis, campaign performance insights, and emerging creator partnerships—learning the skills needed to become a strategic leader in the social media space.

What You'll Do

• Support the development of content strategies that align with business goals and social best practices.
• Monitor and identify emerging trends, viral moments, and storytelling opportunities across social platforms.
• Research and evaluate content creators and emerging talent across platforms (TikTok, Instagram, YouTube, etc.) basedon audience alignment and engagement metrics.
• Assist in developing creator campaign briefsand track creator partnerships from outreach through performance analysis.
• Support the creationand optimization of organic socialcontent including short-form video, carousels, reels, and more.
• Help develop monthlyand quarterly content calendars and track social performance metrics.
• Collaborate with strategists, creatives, designers, and copywriters to execute social-first campaigns.
• Learn FTC disclosure guidelines, compliance requirements, and brand safety best practices.
• Contribute ideas and insights to team meetings and brainstorms with a focus on creator culture and platform trends.
• Analyze campaign performance data and provide actionable insights to inform future strategy.

What You Bring

• 1-3 years of experience in social media, content strategy,or digital marketing (or equivalent demonstrated knowledge).
• Genuine enthusiasm for social media platforms, creator culture,and emerging trends.
• Strong analytical skills with the ability to interpret engagement metrics and campaign performance data.
• Familiarity with contentc reator platforms and tools (TikTok, Instagram, YouTube, CapCut, Sprout, etc.).
• A creative instinctfor what resonates on social media and understanding of platform-specific best practices.
• Basic understanding of paid social and how it complements organic content.
• Strong communication skills and the ability to work collaboratively with cross-functional teams.
• Curiosity and eagernessto learn; you stay currenton industry trends and platform updates.
• Attention to detail and strong organizational skills.
• Passion for digital culture and the creator economy.

Why You'll Love This Role

• Mentorship from experienced strategists in a collaborative environment.
• The chance to develop expertise in social strategy and creator partnerships.
• Exposure to emerging creators and the opportunity to shape authentic brand-creator relationships.
• A passionate, digitally-native team that lives and breathes social media trends.
• Constant variety—from content analysis to creator research to performance optimization.
• Real opportunity to grow into a strategic leadership role.

Overall Objective: 

To effectively coordinate media planning efforts of accounts including research, planning, buying print and posting all facets of his/her market/accounts while learning to delegate specific work to an Assistant or Jr. Media Planner.  Additionally, the Media Planner will present strategic media plans to clients.

Responsibilities:                  

·       Oversee assigned Assistant(s) and/or Jr(s). in the development and implementation of national, regional and local traditional media campaigns that will include most or all of the following;

o   National and local broadcast television in traditional and direct response formats, cable television, radio, outdoor advertising, newspaper and magazine (offline & online)

o   Couponing via FSI, shared and direct mail alternatives

o   Local events ideation and implementation, i.e., local guerilla marketing

·       Work as part of a media planning and buying group, applying media solutions to overall client objectives

·       Work with Interactive media team to integrate interactive objectives and strategies into overall client media plan 

·       train assistant level employees

·       As directed and overseen by the Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service

·       Organize, implement and control the day-to-day media planning development process including coordination among assistants.

·       Plan traditional media campaign strategy in tandem with interactive media team

·       Utilize available traditional media planning tools (TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, and Simmons), other industry research and clients’ historical media activity reports to develop media plans

·       Complete assigned areas of the annual media plan(s) in their entirety

·       Coordinate projects and media requests with Account Service and assigned client contacts to determine specific advertising needs, communicating deadlines to Media Supervisor(s)

·       Monitor media campaigns having periodic campaign performance meetings internally and reporting results to client

·       Work with the Buying team, providing buying specifications, monitor development and review media buys and post-buy analyses

·       Work with Buying to put package on estimate and to manage evaluation process, ensuring that the package is efficient before client presentation

·       Maintain all activity, including requesting and presenting added value and regular status reports (i.e., positioning and post reports on media and added value when applicable) in a timely manner

·       Negotiate the print/OOH rates and added value.

·       Issue insertion orders from BAP for all print/OOH/internet planned for each market

·       Ongoing, coordinate with the Buying and Account Service teams addressing but not limited to;  

o   Understanding of current marketplace conditions,

o   Competitive spending,

o   Media and Promotional Opportunities

o   Invoice Approval and Billing.

Requirements

·       Bachelor’s degree in business, marketing, advertising or related field

·       4+ years media planning experience as a Media Planner

·       Demonstrated presentation and writing skills

·       Understanding and knowledge of all relevant media properties including Broadcast, Online, OOH, Print

·       MS Office: Internet Explorer, Excel, Word and PowerPoint

·       Experience using most of the following media planning tools: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, and Simmons

·       Experience in working with retail clients is highly desirable

·       Experience directly managing a staff of one or more is highly desirable

·       Full-service agency experience preferred, but not required

The responsibilities are many, various, and not limited to those written in this document

Overall Objective

The Media Planning Director, Automotive manages the efforts of his/her assigned teams for Automotive Clients in the timely development and submission of annual Media Plans, Point-of-Views (POVs) and related media analyses as may be directed or required.

Responsibilities

• Learns all phases of the Automotive clients’ marketing objectives.
• Manages the development, implementation and optimization of integrated media plans, strategies and tactics.
• Oversees preparation and presents media plans, as needed, including objectives, strategy, rationale, and all backup materials.
• Make presentations directly to client senior executives and associated client team members.
• Supervises the execution of media plans, including preparation of media budgets, schedules of insertions, contracts, and supporting materials.
• Prepares media authorizations per approved plans/project requests.
• Prepares budget recaps for clients.
• Trains and supervises supervisors, planners and assistants in all media channels
• Monitors active buys during the negotiations process and checks final buys for adherence to guidelines.
• Monitors live campaigns, ensuring ongoing optimizations are made by team – and delivering periodic campaign performance reporting internally and to clients
• Proactively builds relationships with internal and external partners that aid in driving innovative media solutions for assigned clients
• Works with the senior Buying team management to define and develop optimal media buys, monitoring, post-promotional reporting and other post-buy analyses
• Attends presentations by media vendors for the purpose of evaluating new information/services and to maintain good rapport with sales representatives; maintains a high professional profile.
• Develop POVs as needed in response to Automotive client needs or requests
• Ensures relationships with account teams are harmonious and productive
• Regularly meets with stakeholders to ensure alignment
• Regularly meets with direct reports to provide feedback and coach/develop team

Requirements

• Bachelor’s degree in related field or equivalent experience
• 8-10+ years media planning experience within an Advertising/Marketing Agency
• Must have experience supporting Automotive clients
• Prior experience in a supervisory role
• Experienced across most major media channels; sufficient knowledge in both traditional and digital channels
• Proven ability to develop high quality media strategies that drove results
• Experience negotiating short and long-term contracts with vendors
• MS Office: Internet Explorer, Excel, Word and PowerPoint
• Experience with most major media planning technology (e.g., Telmar or IMS Reach/Frequency, Kantar or Nielsen Competitive, Nielsen and/or Comscore ratings, Comscore digital, MRI-Simmons, Scarborough, Mediatools, Strata etc.)

Overall Objective

The Media Planning Supervisor will work with the media planning team, creative team, strategic planning team, digital media group, and account service staff in the agency to create and recommend digital and traditional media strategies for each campaign. The Media Planning Supervisor will also work with media vendors and negotiate rates.

Responsibilities

• Perform online and traditional media planning for clients and prepare plans and presentations
• Pre campaign research and audience measurement reports
• Create and send out RFP’s to Publishers
• Organize and negotiate proposed elements from publishers
• Gather and prepare all insertion orders for client campaigns
• Understand and actively seek online media solutions to assist clients in achieving specific goals and objectives
• Implement, maintain and perform optimization efforts for online media campaigns CPM, CPC, CPA, Keyword Listings, etc.
• Participate in weekly media meetings with clients and providing insight into weekly online media results
• Maintain and grow relationships with interactive media advertising representatives
• Work with the Digital Traffic Team and other members of the digital team.
• Maintaining, monitoring and assisting in ad serving and tagging campaigns with service providers including: (1) Organizing creative specifications for media placements. (2) Ensuring all advertising is sent to the correct publisher. (3) Monitoring creative units to make sure they are running correctly. (4) Troubleshoot ad delivery and ad performance
• Work with traditional media planners and digital strategist in understanding the strategic paths and implementing digital plans based on a collective approach.
• Manage the scheduling, posting, tracking advertising and compiling weekly performance reports, as necessary
• Review and process digital media invoices
• Maintain knowledge of DoubleClick DART and Eye Wonder/Facilitate
• Maintain knowledge of current online media trends and provides training to internal employees when necessary

Qualifications

• Bachelor's degree in Advertising, Marketing, Communications, or equivalent, relevant experience.
• Excellent presentation, negotiation, and communication skills
• Minimum of 3-5 years of media planning and buying experience in an interactive full-service agency required
• A complete knowledge of interactive marketing concepts and practices as well as a familiarity with offline media concepts
• Strong mathematic and analytical skills
• Proficiency in Microsoft Excel, Word and PowerPoint
• Experience with 3rd Party Adserver technology (Doubleclick DART, Atlas DMT EyeWonder and/or Facilitate) is a preferred
• Working knowledge of online research tools such as comScore, Nielsen, @Plan, TNS Evaliant, AdRelevance and other media software tools is preferred
• Experience analyzing complex data, market research, and formulating actionable plans
• Effective time management and organizational skills, as well as strong attention to detail

This position is part-time and onsite in our Fort Lauderdale, FL office. 

Schedule; Mon-Fri from 12:30pm-6:30pm, 30 Hours Weekly

Overall Objective:

The Part Time Receptionist is responsible for being the face of the Agency, greeting clients and guests and answering phones in a friendly, professional and efficient manner at all times.  This role also assists with administrative duties and projects as required and needed throughout the Agency.

Responsibilities:                 

• Greet clients, guests and associates and answer telephones in a friendly, professional and efficient manner, acting as an ambassador of the Agency.
• Enforce security protocols for all associates and visitors.
• Ensure that all associates, guests and clients’ needs are responded to appropriately and in a timely fashion.
• Provide exceptional client, guest and associate service and seek out ways to improve their experience.
• Maintain the agency reception area, coffee pantries and conference rooms, ensuring that they are kept neat, clean and presentable to client’s, guests and associates.
• Provide general administrative support and manage tasks and projects as directed.
• Responsible for closing the Agency following procedures set by the Chief People Officer and directed by the Office Manager.

Requirements:

• Associate Degree in Business, Advertising, Marketing, or Communication, or high school diploma or equivalent, and/or relevant experience.
• Previous experience as an Admin./Receptionist.
• Strong customer service skills.
• Proven ability to communicate in a professional and upbeat manner, with clients, guests and associates at all levels of the organization.
• Professional presentation/attire as you will be the face of the agency.
• Excellent attention to detail.
• Ability to multitask while being flexible in a busy environment.

Are you obsessed with social media and content creators? Do you thrive on discovering viral trends, identifying rising talent, and capturing the next big moment? If so, we want you on our team.

About the Role

As Social Media & Content Creator Strategist, you'll drive content that stops the scroll and sparks connections through organic contentand strategic creator partnerships. You'll push boundaries,

experiment with new formats, nurture creator relationships, and bring fresh, culture-shaping ideas to the table.

What You'll Do

• Develop high-impact content strategies aligned with business goals and social best practices
• Spot trends and storytelling opportunities before they go viral across all platforms
• Create culturally relevant briefs for creative teams and oversee scroll-stopping organic and paid social campaigns
• Develop monthly and quarterly content calendars; measure and optimize performance
• Identify, evaluate, and vet content creators across TikTok, Instagram, YouTube, and emerging platforms based on audience alignment, authenticity, and brand fit
• Build and maintain a content creator database tracking performance metrics and partnership history
• Execute creator campaign strategies from brief creation through outreach, negotiation, approval, and analysis
• Manage creator relationships ensuring authentic collaborations that drive engagement while maintaining brand safety and FTC compliance
• Collaborate with strategists, creatives, designers, and copywriters to bring campaigns to life
• Pitch innovative ideas to marketing decision-makers, positioning yourselfas a thought leader in integrated social strategy

What You Bring

• 3-5 years of experience in Social, Creator or Content Strategy (agency experience preferred)
• Proven success identifying, vetting, and managing creator partnerships and collaborations
• Deep familiarity with creator platforms, tools, and emerging trends
• Strong understanding of creator demographics, audience authenticity signals, and brand alignment
• Creative instinct with expertise in video editing and photography (CapCut, Canva, similar tools)
• Data-driven mindset; able to analyze engagement rates, audience composition, and campaign performance to inform strategy
• Understanding of paid social integration with organic contentand creator partnerships
• Leadership skills; comfortable guiding teams, leading brainstorms, and negotiating with creators
• Strong communication and relationship-building abilities with authentic creator connections
• Familiarity with FTC disclosure guidelines and brand safety considerations

Why You'll Love This Role

• Creative freedom to experiment and discover breakout creators
• A social-obsessed team passionate about digital culture and the creator economy
• The chance to shape brands through strategic creator partnerships and make real impact
• Access to emerging creatorsand opportunity to build authentic relationships
• Variety—from content creation to creator outreach to performance analysis

Sr. Account Executives are responsible for the brand stewardship and day-to-day execution of marketing and advertising initiatives for assigned Clients. They are instrumental in the development and implementation of new initiatives and assist in the 360 creation of marketing and advertising plans.

Sr. Account Executives are responsible for building and earning the trust of Clients by providing both strategic guidance and executional support for the development of integrated marketing plans. It is the objective of the Sr. Account Executive to support senior Account leadership and represent the wider Agency in establishing and exceeding Client goals.

General Responsibilities

• The Sr. Account Executive assists with multiple projects at one time, ranging from smaller tactical assignments to supporting complex, integrated campaigns ensuring that these projects meet or exceed internal team and Client expectations
• Sr. Account Executives are in direct contact with the Client and are responsible for representing the Agency’s core values while fostering a strong relationship with both Clients and internal teams on a daily basis.
• Activates and communicates relevant project information to the team to ensure that the outcome addresses the Client’s business requirements in a way that demonstrates creativity and business logic, in addition to being on time and on budget
• Keeping the Account Supervisor and Account Director updated on both internal and external initiatives on a regular basis
• Lead and control day-to-day Agency processes, bringing a perspective to the development of strategies and the execution of creative and media plans
• Responsible for the ongoing tactical execution of print, broadcast, digital, social and in-store ever-green & promotional campaigns, inclusive of communication with the Client
• Assists in the development of marketing and advertising strategies and plans, including gathering and analyzing client, industry and competitor information
• Train and provide accurate direction to Account Coordinators, Jr. Account Executives and Account Executives.
• Lead project executions, managing timelines, processing job orders, working collaboratively across Agency departments to meet Client deliverables
• Updates and manages internal and Client facing status reports. Communicates progress and challenges in a timely and succinct way
• Leads and attends relevant internal and Client meetings and proactively contributes to decks, reports, briefs and conference reports as needed.
• Oversees the Quality Assurance of Client work (ad unit specs, copy, images, files, scripts, storyboards, spots, approvals, versioning and legal compliance).
• Possess/portrays a strong positive, professional attitude at all times and work effectively in a team environment
• Partner with other internal departments to ensure that all deadlines are met
• Troubleshoot issues and provide support to team in challenging situations
• Serve as point of solution and knowledge for the brand
• Provide accurate direction and training to junior staff, and assure Agency procedures are being followed.
• Participate in training of new employees, when applicable

Project Management

• Responsible for the activation of multiple Agency teams (Creative, Media, Traffic, Studio, Social, Digital) to identify deliverables, assess scope, build timelines, define processes and assign stakeholders
• Manage internal and external status documents to track project process
• Troubleshoots tight deadlines and holds others accountable for deliverables
• Communicates progress and challenges in a timely and succinct way
• Oversee and opens creative jobs inclusive of briefs, mandatory inclusions, budgets, brand tone, campaign objectives and timelines/go live dates. Activates change logs and revisions in a timely and accurate manner
• Assists in planning broadcast and social content shoots with producers, creative and studio teams
• Monitors production timetables and ensures each milestone is met and addressed, keeping Clients and internal teams apprised of process and timeline ramifications.
• Ensures all creative has passed through proper approval and legal channels prior to implementation
• Oversees project budgets and billing documents

 Integrated Campaign Development

• Meet regularly with Client to discuss promotional calendar, historical plans, current needs, current media plans, trends, upcoming opportunities and events.
• Identify opportunities for programs and initiatives that are innovative and have the potential to drive results
• Provide ongoing reporting of results, implications and recommended action steps, consults with channel managers to glean key insights.
• Works with Media Planning and the Account Team in development of monthly, quarterly and annual integrated media plans
• Provides accurate direction to planning and buying groups regarding changes in plans per Client direction and approval of Agency proposals/recommendations
• Monitors flight and launch dates for all channels in all markets (Broadcast, Digital, Social, OOH, Print and emerging channels.)
• Manages estimates and billing with Account Coordinator to ensure accuracy and timely invoicing
• Provides nightly updates informing Account Supervisor and Director of top level status of Client deliverables and key initiatives
• Assists with market analysis including, but not limited to: daily sales numbers, weekly competitive analysis, industry trends and integrated campaign performance
• Participates in brainstorming sessions with Strategy & Creative teams

Requirements

• Bachelor's Degree in Marketing, Advertising, Communications or relevant, equivalent experience.
• 4+ years experience as an Account Executive or related role in an advertising or marketing agency
• Exposure to Agency & Account Services highly preferred.
• Client focused with a strong sense of detail and urgency
• Strong working knowledge of advertising and marketing at a world class Agency spanning Broadcast, Digital, Social, OOH, Print and emerging channels.
• Thorough understanding of the Client’s industry and business. Ability to build relationships and gain trust.
• Keen attention to detail and strong communication skills. Ability to communicate with people at all levels of the organization.
• Ability to develop detailed plans, write briefs, analyze and communicate performance metrics, present findings, identify and resolve issues and manage risk.
• Experience managing teams of at least two or more people
• Working knowledge and excitement of emerging trends and the delivery of 360 marketing solutions within both digital and traditional channels
• Must be computer literate with proficiency in MS Word, MS Excel, MS PowerPoint, MS Outlook with the ability to learn new software & operating systems
• Excellent organizational and time management skills
• Positive outlook and good interpersonal skill
• Knowledge of media channels and overall media planning and strategy preferred

To successfully create high quality and effective advertising. The Sr. Copywriter is a skilled writer, working in tandem with an Art Director partner and/or creative team members, who transforms compelling and imaginative concepts into visual reality. As a Sr. Copywriter, you are equally meticulous when it comes to design. You value your Art Director/ Creative partner and understand the importance of that partnership to find inspiration and deliver innovation.

Responsibilities

·         Maintain client brand guidelines and copy standards

·         Manage multiple projects simultaneously while meeting deadlines

·         Learn and maintain current knowledge of social platform specs/capabilities

·         Produce excellent work for clients, both creatively as well as effectively, in multiple media types including, but not limited to, television, radio, print, digital, social, mobile, web, outdoor, and collateral.

·         Help the agency win new business through bold, innovative work.

·         Maintain best practices for file and server management, including the consistent application of naming conventions, file/folder organization, versioning control, script details, and more.

·         Deliver grammatically clean and effective copy

·         Gain all necessary approvals to move projects forward

·         Process information supplied by clients and Account Services to create effective copy

·         Assist with producing TV, radio, video and content

·         Proofread all communications developed by the creative team and ensure information accuracy.

·         Possess a positive attitude when working with colleagues, associates, and clients. Be solutions-oriented and supportive in finding solutions to unexpected challenges

·         · Other duties as assigned

Requirements

·         Bachelor’s degree required and/or 5+ years of professional experience. Previous experience working/interning in a high-volume environment is a plus.

·         Creative writing samples that demonstrate originality, innovation, problem-solving, personal expression, and results-oriented copy

·         Creative writing samples for all social platforms

·         Previous experience writing TV/Radio/Video scripts

·         Knowledge of writing specs needed for all social platforms

·         Demonstrate proficiency in Microsoft Suite and Mac Suite

·         Demonstrated ability to manage multiple projects simultaneously, set priorities, utilize resources, identify and address problems, meet deadlines, and stay within budget

·         Strong interpersonal skills; a team player, positive and innovative thinker

·         Highly motivated and a high level of initiative; ability to work independently, in support of the agency’s creative goals and the client’s business objectives

Overall Objective

The Sr. Media Planner plans, negotiates and executes digital media campaigns for assigned client accounts. This position will have responsibility to manage day-to-day planning and analysis while maintaining strong relationships with media vendors, clients and partner agencies. The responsibilities are many, various, and not limited to those written in this document. These responsibilities must be directed continuously toward maintaining exceptional service to the client and providing timely deliverables, i.e., Media Plans, Point-of-Views (POVs), and related media analyses.

Responsibilities

• Work alongside offline Integrated media planning and buying teams to provide digital insight for objectives and strategies applied to overall client media plan; Plan digital media campaign strategy in tandem with traditional media team
• Research, plan, execute and manage performance reporting and analysis/optimization efforts for digital media campaigns that may include most or all of the following: Digital Display (both rich and standard executions), Online Radio, Video, Mobile Display, Online Gaming
• Work alongside paid search and SEO teams to manage internal communications, performance reporting and budget allocation for assigned accounts
• As directed and overseen by the Digital Media Supervisor, responsible for organizing, implementing and controlling the day-to-day media planning development process including coordination among assistants
• Oversee and train assistant level employees for the support-level work they perform and also help guide their overall growth and development
• As directed and overseen by the Digital Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service personnel as well as performance reporting delivered and presented to client on regular basis, often weekly
• Use digital media tools and resources as needed to research and plan client campaigns, including competitive analysis (using TNS/Kantar) and site traffic and demographic concentrations (Comscore)
• For all assigned accounts, manage client media billing approval and invoice reconciliations; Issue IATB documents for client approval and insertion orders from EAS/Landmark for all managed digital media buys

Qualifications

• Bachelors degree in business, marketing, advertising or related field
• 2-4 years media planning experience; Media and/or Agency Industry; Digital and Traditional, TV, Cable, Radio, Digital experience is highly preferred
• Demonstrated presentation and writing skills
• Experience negotiating with and managing digital vendors
• Experience evaluating and recommending strategy and placements for digital campaigns
• Proficiency with MS Office: Outlook, Excel, Word and PowerPoint
• Experience in retail, restaurant and/or franchisee operations is highly desirable
• Full service agency experience preferred, but not required
• Working knowledge of various ad servers (Atlas, DoubleClick, Sizmek) is a plus